Digital Marketing Associate

BURNCO is a leading supplier of construction materials, proudly serving communities across North America. We are committed to quality, safety, and customer service, and we’re building a team that reflects those same values.

Are you a digital marketing professional who knows how to turn real stories into engaging content? We’re hiring a Digital Marketing Associate to support BURNCO’s social media, digital campaigns, email marketing, website content, and brand storytelling across Canada and the United States. If you bring creativity, hands-on digital marketing experience, and a passion for connecting people with meaningful stories, we want to hear from you!

As BURNCO’s Digital Marketing Associate, you’ll bring our people, projects, communities, and operational successes to life through engaging digital content and campaigns. Working closely with the Director, Marketing & Communications, you’ll support marketing, communications, employer brand, recruitment, community engagement, and reputation-building objectives across North America. This role is a great fit for someone who combines creativity, storytelling, digital marketing expertise, relationship building, and strong execution.

What you will be doing

Execute the day-to-day management of BURNCO’s corporate social media channels, including content planning, platform-specific posts, community engagement, performance tracking, and issue escalation when required

Develop monthly and quarterly social content calendars aligned with broader marketing, communications, recruitment, community, and reputation objectives

Create authentic photo, video, written, and graphic content that highlights BURNCO’s people, projects, technical expertise, community involvement, land stewardship, operational milestones, and brand stories

Build strong relationships with regional teams, operational groups, employees, and subject-matter experts to uncover stories and translate technical information into clear, engaging content

Travel to BURNCO locations as needed to capture authentic photo and short-form video content while following all site safety requirements

Execute email marketing campaigns and newsletters, including list management, segmentation, templates, testing, compliance, and performance reporting

Coordinate paid digital and social advertising campaigns, including audience targeting, setup, budgets, trafficking, optimization, creative coordination, and KPI reporting

Maintain our digital presence by coordinating website updates, supporting SEO improvements, monitoring analytics, and working with external web partners when required

Maintain an organized digital content library to support ongoing content development, marketing, and communications needs

What we would like from you

Bachelor’s degree in Marketing, Communications, Digital Marketing, Business, or a related field

3 - 5 years of social media and digital marketing experience, including strong organic social media experience

Hands-on experience managing paid social and digital advertising, including Meta Ads Manager and Linked In Campaign Manager

Strong writing, storytelling, audience engagement, and content creation skills

Comfortable shooting and editing short-form video and photography, with strong working knowledge of photography and video editing tools

Experience using email marketing platforms, digital analytics, audience insights, and reporting to improve content effectiveness and campaign outcomes

Ability to build relationships across operations, regional teams, employees, and stakeholders to gather information and uncover authentic stories

Strong organizational and project-management skills, with the initiative to manage competing priorities, solve problems, and deliver high-quality work independently

Able…