Performance Marketing Manager

Step into a leading role as a Performance Marketing Manager with a focus on optimizing paid acquisition in Calgary, AB. Manage substantial media budgets on Meta and Google while driving measurable business growth.

We are seeking a Senior Performance Marketing Manager with over five years of hands-on experience in media buying. You will be responsible for developing media plans, optimizing campaigns, and managing significant monthly budgets with a focus on key metrics like CAC and ROAS. The role combines strategic oversight and direct interaction with advertising platforms.

Key Responsibilities:

• Lead paid acquisition efforts across Meta and Google

• Manage six-figure monthly media budgets effectively

• Develop and implement media plans aligned with business goals

• Optimize campaigns, audiences, and budget allocations

• Communicate performance insights to senior stakeholders

Requirements:

• 5+ years in performance marketing/media buying

• Advanced skills in Meta Ads Manager and Google Ads

• Experience managing substantial media spend

• Strong analytical skills with creative instincts

• Ability to work autonomously in a fast-paced environment

Take charge of paid acquisition strategies and drive success through data-driven decisions in this hands-on marketing role.