BTL Marketing Communications Specialist

Elevate your marketing career as a BTL Marketing Communications Specialist in Calgary, AB. This role focuses on executing impactful customer marketing initiatives that align with brand priorities and deliver measurable results.

As a Brand & Communications BTL Implementer at Spirit Omega, you will develop and execute end-to-end BTL activations, ensuring compliance with brand standards and company objectives. Collaborate with key stakeholders to create insightful marketing briefs and monitor campaign performance for actionable recommendations. The role demands expertise in managing agency relationships and budgets, with clear oversight of project delivery.

Key Responsibilities:

• Lead end-to-end execution of BTL marketing initiatives

• Develop insight-led briefs in partnership with stakeholders

• Monitor and analyze campaign performance for optimization

• Manage contracts and agency relationships effectively

• Oversee annual budgets, phasing, and invoicing processes

Requirements:

• Bachelor's degree in Marketing, Advertising, or related field

• 4+ years of brand marketing experience

• Proven record in below-the-line campaign management

• Strong stakeholder management and project management skills

• Excellent communication abilities for presentations and materials

Make a substantial impact on customer engagement through effective marketing strategies at Spirit Omega in Calgary.