Performance Marketing Manager Roofing

Drive performance marketing for Blacksmith Agency roofing accounts, owning budgets, bidding, and creative testing while working remotely across Canada, South Africa, or the USA.
This Paid Media Manager role focuses exclusively on paid media for roofing contractors in multiple markets. You will manage Google Ads, Meta, Linked In, and Microsoft Ads while building reliable measurement through GA4, tag manager, and platform pixels. Your decisions shape account performance.

Key Responsibilities:

Own targeting and budget allocation for client accounts
Manage bidding and creative testing across campaigns
Maintain conversion tracking and attribution systems
Create 90 day and quarterly client roadmaps
Explain campaign numbers and strategic decisions on calls
Requirements:
Hands-on experience building Google Ads campaigns
Hands-on experience running and optimizing Meta campaigns
Track record improving ROAS, CPA, or pipeline results
Experience serving multiple agency clients concurrently
Roofing or similar multi-location paid media is advantageous
Use measurement, testing, and budget expertise to improve paid media outcomes for Blacksmith Agency roofing clients.