Job specializations:
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Marketing / Advertising / PR
Job Description & How to Apply Below
Turn customer insights into referral growth for Clio, using segmentation, experimentation, and measurable marketing performance across Canada or the United States.
This Senior Customer Marketing Manager role sits on Clio’s Customer Marketing Team and supports customers of cloud-based legal software. You will create initiatives that encourage referrals, improve adoption, and deliver measurable results. The position requires strategic vision, creative problem-solving, and exceptional customer experience focus.
Key Responsibilities:- Use data to refine and scale referral initiatives
- Test messaging and incentives to improve conversion rates
- Track channel performance and pipeline contribution
- Develop segmentation strategies from customer and data insights
- Align programmes with sales, customer success, and marketing
- Five-plus years as a B2B software marketer
- Proven referral programme building and scaling experience
- Integrated campaign success generating pipeline and revenue
- Strong written, verbal, and relationship-building abilities
- Comfort with Asana or other project management tools
Bring customer marketing expertise, analytical thinking, and referral programme experience to Clio’s measurable growth initiatives.
Position Requirements
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