Manager, Product Research

Meet Benevity

Benevity is the way the world does good, providing companies (and their employees) with technology to take social action on the issues they care about. Through giving, volunteering, grantmaking, employee resource groups and micro-actions, we help most of the Fortune 100 brands build better cultures and use their power for good. We’re also one of the first B Corporations in Canada, meaning we’re as committed to purpose as we are to profits.

We have people working all over the world, including Canada, Spain, Switzerland, the United Kingdom, the United States and more!

Benevity is the way the world does good, providing companies (and their employees) with technology to take social action on the issues they care about. Through giving, volunteering, grantmaking, employee resource groups and micro-actions, we help most of the Fortune 100 brands build better cultures and use their power for good. We’re also one of the first B Corporations in Canada, meaning we’re as committed to purpose as we are to profits.

We have people working all over the world, including Canada, Spain, Switzerland, the United Kingdom, the United States and more!

Benevity’s product research practice bridges the real-world experiences of employees, nonprofits, and impact leaders with our product vision. As the Product Research Lead, you will own and evolve this practice end to end, leading both current strategy and shaping the team that grows around it. Sitting at the intersection of insights and execution, you will field research requests across the company, integrate AI directly into research workflows, and ensure evidence shapes our product roadmap.

This senior position offers a unique opportunity to build a modern, high-impact research function within a purpose-driven organization.

• Set the vision, standards, and operating rhythm for product research across Benevity
• Run the practice as an active, relied-upon strategic partner rather than a passive request queue
• Lead the research function today while shaping and growing the team as demand builds
• Sit on steering committees and governance forums to bring evidence into executive decisions
• Participate in product planning and prioritization conversations so research directly shapes the roadmap
• Field and prioritize research requests across client success, marketing, operations, and nonprofit teams
• Represent the diverse voices of employees, nonprofits, and impact leaders to senior leadership
• Redesign research workflows so AI handles high-volume synthesis, tagging, and pattern-finding while human judgment guides interpretation
• Establish guardrails for AI usage to maximize research speed while mitigating risks and verifying outputs
• Build, maintain, and manage custom AI skills mapped to each phase of the product development lifecycle
• Define feedback collection methodologies, question design, sampling standards, and consent protocols
• Ensure research methodologies actively account for whose voices are represented and whose are missed
• Own end-to-end Employee (uNPS) and Nonprofit tracking studies, including instrument design, sampling, fielding, and reporting
• Adapt measurement approaches for non-traditional product experiences like feeds, chat, email, and QR codes
• Report behavioral and feedback trends to senior leaders with clear recommendations on next steps
• Build and manage structured research repositories covering core audiences so insights remain findable and actionable
• Connect research repositories to AI workflows to allow teams to query historical evidence instantly
• Partner with analytics teams to combine behavioral product data with qualitative insights for a complete evidence picture
• Plan, facilitate, and report on the Discovery Lab to translate user insights directly into product decisions
• Coach product managers and designers on research methods, question design, and building lightweight enablement materials

• 10+ years in UX research, product research, or an equivalent discipline, including end-to-end program ownership
• A track record of connecting qualitative and quantitative evidence directly to decisions that visibly shape product roadmaps
• Fluency…