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Director of Brand Marketing

Job in Eastvale, Riverside County, California, USA
Listing for: Kinsa Group
Full Time position
Listed on 2026-10-13
Job specializations:
  • Marketing / Advertising / PR
    Brand Ambassadors & Brand Management, Marketing Management, Marketing Strategy, Digital Marketing
Salary/Wage Range or Industry Benchmark: 180000 - 200000 USD Yearly USD 180000.00 200000.00 YEAR
Job Description & How to Apply Below
Location: Eastvale

Director of Brand & Marketing - Eastvale, CA (On-site, NOT REMOTE)
About Our Client:

Our client is a leading innovator in the frozen foods industry, specializing in bold, playful frozen dessert products designed to create consumer buzz and stand out in retail environments. With a focus on expanding distribution across the U.S., they are committed to building a strong brand presence and engaging with Millennial and Gen Z consumers.

What Our Client Offers You:
  • Salary Range: $180,000 - $200,000
  • Bonus Package: 20%
  • Paid Time Off:
    Holiday, vacation, and sick leave
  • Relocation Assistance:
    Supported and negotiable
What You'll Do:

As the Director of Brand & Marketing, you will lead the development and execution of the brand strategy for a dynamic frozen dessert brand. Your role is pivotal in shaping how the brand connects with consumers across retail, digital, and community platforms.

  • Define and implement brand strategy, voice, and creative principles.
  • Build consumer insights through research, retail data, and feedback to inform brand direction.
  • Oversee creative development, manage agencies, and approve campaign content.
  • Create and execute marketing campaigns and activations to increase brand recognition and retail trial.
  • Grow community engagement and social media presence through influencer partnerships and consumer experiences.
  • Lead brand planning, budgeting, and performance evaluation to optimize results.
Qualifications You Have:
  • Bachelor’s degree in Marketing, Business, or related field.
  • Minimum of 5 years of experience in consumer brand marketing in the frozen desserts category
  • Experience in a start-up business desirable (Hands-on)
  • Experience with emerging brands
  • Proven success in developing and executing brand strategies that drive growth.
  • Strong understanding of Millennial and Gen Z consumer behaviors and engagement tactics.
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