Consumer Ecosystem Strategy Director
Listed on 2026-01-03
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IT/Tech
Digital Marketing, Data Analyst
- United States - Massachusetts - Cambridge
- United States - New York - Pearl River
- United States - Connecticut - Groton
- United States - Pennsylvania - Collegeville
- United States - New York - New York City
We’re in relentless pursuit of breakthroughs that change patients’ lives. We innovate every day to make the world a healthier place.
To fully realize Pfizer’s purpose – Breakthroughs that change patients’ lives – we have established a clear set of expectations regarding “what” we need to achieve for patients and “how” we will go about achieving those goals.
Pfizer offers competitive compensation and benefits programs designed to meet the diverse needs of our colleagues.
The Consumer Ecosystem Strategy Director will contribute to the major transformation of Pfizer’s global consumer digital presence—unifying unbranded content on a single platform, elevating user experience standards, and driving consistency and efficiency across all consumer-facing assets.
The role is pivotal in shaping Pfizer’s next-generation consumer ecosystem, one that unites brand purpose, human-centered design, and technological innovation to deliver meaningful health impact for millions of consumers worldwide.
Role & Responsibilities- Support the global strategy and transformation of Pfizer’s consumer digital ecosystem, reimagining Pfizer’s online presence to deliver personalized, connected, and high-impact experiences across channels.
- Establish clear value propositions, north stars and KPIs for each digital asset in the ecosystem to ensure a consistent and unified experience across Pfizer’s portfolio of brands.
- Map key customer journeys across each ecosystem asset aligned with value propositions / north stars.
- Champion human-centered design methodologies to uncover consumer pain points and identify digital experiences to reduce frictions and achieve our business outcomes.
- Support execution of 2026 Big Bets – identifying how they come to life across the digital ecosystem.
- Stay at the forefront of digital innovation, monitoring emerging technologies, competitive dynamics, and healthcare trends to ensure Pfizer leads in digital health engagement.
- Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
- Experience (8+ years) in strategy, innovation, and/or customer experience positions with proven track record of success.
- Obsessed with identifying and solving for consumer pain points.
- Strong analytical prowess to conduct root cause analyses to solve the right problem (i.e., solve the cause, not the symptom).
- Deep expertise in journey mapping and human-centered design.
- Passion for staying connected to external trends and emerging technologies.
- Demonstrated ability to effectively influence senior leaders and colleagues at all levels of the organization.
- Role model for the PFE Values (Courage, Excellence, Equity, Joy).
- Strong writing, presenting, and influencing skills.
- Discretion and trustworthiness in dealing with confidential information.
- Bachelor’s Degree required.
Last Date to Apply:
January 12, 2026
Work Location Assignment:
Hybrid
The annual base salary for this position ranges from $ to $.
In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share-based long term incentive program.
We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits include a 401(k) plan with Pfizer matching contributions, an additional Pfizer retirement savings contribution, paid vacation, holiday, personal days, paid caregiver/parental and medical leave, and health benefits such as medical, prescription drug, dental and vision coverage.
Relocation assistance may be available based on business needs and/or eligibility.
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