Head of Immunology Communications

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* About This Role:

** As the Senior Director, Head of Immunology Communications, you will be in charge of raising awareness of Biogen’s’ rapidly expanding presence in immunology and driving strategic product communications plans for the franchise. Reporting to the Head of Global External Communications and Media, the individual is responsible for developing and executing internal and external multi-channel strategies that elevate Biogen’s immunology portfolio, prepare the market in anticipation of multiple potential launches, and lead strategic execution of product communications plans.

This role will have a specific focus on oversight and execution of product communications for its lupus franchise, while also being responsible for overseeing strategy for additional immunology assets, including in nephrology.

This person will work closely with the Head of External Communications and Media on enterprise proactive storytelling around Biogen’s growing leadership in immunology and value creation. This role will have the support of two Associate Directors with a portion of their time dedicated to franchise assets.
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* What You’ll Do:

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* • Serve as the senior communications advisor to the Product Development and Commercialization Leads for the immunology franchise, as well as being the primary contact for the US Lupus Commercialization Team.

• Develop narratives and messaging platforms, informed by patient and marketing insights, for the franchise and individual products that differentiate Biogen’s programs and strategy.

• Lead oversight of the development and execution of integrated, multi-channel pre-launch and launch communications strategies and market-shaping campaigns across digital, internal, external, and traditional platforms.  
• Manage the news flow of anticipated announcements and proactive storytelling opportunities.

• Be responsible for building and maintaining relationships with additional key internal and external stakeholders – such as Biogen advocacy leads – to ensure collaboration and alignment with business objectives.  
• Oversee external communication agencies to ensure timely, high-quality, and brand-aligned deliverables.  
• Develop measurable goals to track the impact and effectiveness of communication strategies.  
• Stay updated on internal and external developments and industry trends to ensure timely and relevant communications.  
• Manage and track communication budgets to ensure strategic allocation and cost efficiency.
** Who You Are:
** You are a strategic thinker with a passion for healthcare communications and a strong background in immunology and experience in lupus. Your ability to lead integrated communication strategies, understand media and manage high-profile campaigns sets you apart. You excel in aligning stakeholders towards common goals and building relationships with, and mentoring team-members. Your proficiency in navigating complex, fast-paced environments, combined with your excellent storytelling and interpersonal skills, makes you a valuable leader in the field.
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* Required Skills:

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* • Bachelor’s degree required;
Master’s degree preferred  
• 12+ years’ experience in healthcare or pharmaceutical communications, with strong preference for experience in lupus, autoimmune, dermatologic, and nephrology areas.  
• Significant pre-launch and product launch experience, especially in managing large awareness-driving campaigns and high-profile, first-to-market approvals.  
• Strong understanding of regulatory and compliance requirements in healthcare communications.  
• Demonstrated success in leading integrated, multi-channel communication strategies.  
• Strong stakeholder engagement and agency/vendor management experience.  
• Experience managing advocacy or advocacy-adjacent programs.  
• Experience in developing internal communications assets.  
• Ability to navigate a fast-paced, matrixed organizational environment.
** Preferred

Skills:

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* • Experience in media relations and working with journalists and trade publications  
• Mix of in-house and agency experience   
• Strong analytical skills to measure and drive communication performance.  
• Advanced knowledge of digital…