Director, Solution Marketing

Director, Solution Marketing

Are you experienced in B2B marketing?

Do you have an interest or experience in Science?

Location:

London, Amsterdam or US (east coast)

Our Solution Marketing team is at the heart of driving growth and engagement for Elsevier’s innovative products and services. We work closely with product management, sales, and portfolio marketing to create compelling go-to-market strategies that meet the needs of researchers, librarians, and institutions worldwide. The team thrives on collaboration, creativity, and data-driven decision‑making, ensuring our solutions deliver real impact for customers.

Joining us means being part of a dynamic group that values strategic thinking, customer insight, and excellence in execution.

As Director of Solution Marketing, you will lead the development and execution of go‑to‑market strategies for Elsevier’s solutions portfolio. This senior role focuses on creating compelling positioning, messaging, and campaigns that drive customer engagement and business growth. You will act as a strategic partner to product, sales, and portfolio teams, using market insights and customer needs to shape marketing plans. The position requires strong leadership skills, the ability to influence across functions, and a proven track record in solution or product marketing within a complex, global environment.

• Collaborate closely with executive leadership, product management, sales, and cross‑functional marketing teams to define strategic goals, translate them into actionable marketing plans, and measure success.

• Build the market model and segmentation for academic Life Sciences; define ICPs and personas (e.g., PIs, lab managers, research IT, librarians, procurement).

• Translate key research workflows and jobs‑to‑be‑done into prioritized use cases and solution narratives.

• Serve as the expert on industry trends, emerging technologies, and competitive developments to maintain a strategic advantage in the academic and research markets.

• Influence product roadmaps with evidence from customer research, usage data, and deal feedback.

• Own the message house and proof points for Life Sciences, creating differentiated value propositions for researchers and librarians.

• Recommend packaging and pricing constructs aligned to customer needs and buying practices.

• Lead Tiered launch planning (objectives, audiences, channels, timeline, readiness gates).

• 10+ years in B2B product/solution marketing or adjacent roles required.

• Preference for Life Sciences or Chemistry knowledge.

• Exceptional positioning and storytelling skills, with proven ability to translate technical/scientific concepts into clear outcomes for academic stakeholders.

• Extensive experience in senior marketing leadership roles, with a track record of developing and executing successful marketing strategies.

• Strong strategic thinking, leadership, and decision‑making skills.

• Excellent verbal and written communications, negotiation, and stakeholder management abilities.

• Demonstrated success leading cross‑functional GTM in a highly matrixed environment (influencing Product, Sales, Customer Success, Marketing, and partners without direct authority).

• Proficient with market segmentation, pricing/packaging, launch planning, and pipeline analytics.

We are deeply committed to fostering an inclusive environment. In our pursuit of excellence, we recognise the strength in varied perspectives, experiences, and backgrounds. As part of our ongoing efforts to enhance the diversity of our editorial team, we encourage applications from individuals who bring unique skills, backgrounds, and perspectives to the role.

We promote a healthy work/life balance across the organisation. With an average length of service of 9 years, we are confident that we offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long‑term goals.

• Working in a hybrid way from both the office and at home

• Working flexible hours - flexing the…