Communications Specialist

POSITION SUMMARY

The Communications Specialist plays a key role in amplifying Boston Medical Center Health System’s (BMC Health System) voice across external channels to elevate awareness of our mission, values, and the transformative impact we have on the communities we serve.

This position supports the execution of external communications initiatives that align with BMC Health System’s external engagement goals including amplifying care at our hospitals in the community - Boston Medical Center - Brighton and Boston Medical Center - South, with a particular focus on media relations and strategic storytelling across traditional and digital platforms.

Reporting to the Senior Manager of External Communications, the Communications Specialist will contribute to the planning, creation, and distribution of compelling content that enhances BMC Health System’s reputation and visibility. This includes supporting media relations efforts across the health system, managing content calendars, and helping to identify and respond to externally trending opportunities that align with our strategic priorities, regularly collaborating across our communications and marketing teams.

With a data-informed mindset, the Communications Specialist will monitor performance metrics to optimize content and effectiveness of our external communications efforts. The ideal candidate is a strong writer, creative thinker, and collaborative team player who is passionate about health equity.

Communications Specialist

External Communications and Reporting

Full Time

Hybrid

• Support media relations efforts by drafting press materials, tracking coverage, coordinating internal stakeholders and managing databases.
• Collaborate with clinical and operational teams to identify impactful stories that reflect BMC Health System, BMC, BMC South, and BMC Brighton’s mission and strategic goals; research, write, and propose story ideas to the team.
• Lead and assist in the development and execution of external communications plans tied to high-priority initiatives and issues management, in collaboration with the Manager of External Communications.
• Support crisis communications through regular monitoring and collaboration with internal stakeholders and draft press releases as needed.
• Develop analytical reports of topical and engagement metrics for senior Marketing and Communications leadership and provide recommendations to improve content strategy and performance.
• Review external communications content to ensure all materials reflect BMC Health System’s brand voice, values, and commitment to health equity and make updates as directed.

(The above statements in this job description are intended to depict the general nature and level of work assigned to the employee(s) in this job. The above is not intended to represent an exhaustive list of accountable duties and responsibilities required).

• Bachelor’s degree in communications or a related field and 2-3 years of experience in communications, preferably in a health care setting; or equivalent combination of education and experience.

• Experience leading and managing projects independently.
• Experience and versatility in evaluating, utilizing and managing digital communications strategies and technologies.

• Excellent writer and editor with keen attention to detail. Strong verbal communicator.
• Excellent verbal, written and interpersonal communication skills.
• Ability to work collaboratively across various teams throughout a large, fast-paced and complex organizational environment.
• Strong organizational skills
• Proficient in standard client software in a healthcare office setting (i.e., MS Word, Excel, Access, Web Browsers, etc.)

This is a unique opportunity to join a growing and dynamic Marketing and Communications team that is building our reputation and making a difference in the lives of our patients and community members. We are looking for visionary team players who want to be part of our mission to boldly transform healthcare. We offer our…