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Mobile Specialist

Job in Camden Town, Camden, Greater London, N1C, England, UK
Listing for: Betway Global
Full Time position
Listed on 2026-10-21
Job specializations:
  • Entertainment & Gaming
  • Marketing / Advertising / PR
Salary/Wage Range or Industry Benchmark: 45000 - 65000 GBP Yearly GBP 45000.00 65000.00 YEAR
Job Description & How to Apply Below

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Who we are

We're part of Super Group, the NYSE-listed digital gaming company behind some of the world's leading Sports and iGaming brands. An innovative Digital Marketing Agency based in London, UK. We craft creative design concepts, affiliate marketing and conversion optimisation. Red Interactive supports many of the online casino games including Spin Casino, Ruby Fortune, Lucky Nugget and many more.

Who we're looking for

We're on a thrilling journey of growth and innovation, and we need passionate, driven individuals to join us. At Red Interactive, every day is action-packed, and we expect you to bring your A-game. In return, you'll find a supportive environment where your skills can flourish and your career can soar.

Ready to become a game-changer? Supercharge your career with us and be part of something extraordinary.

Why we need you
  • Manage Mobile App Advertising campaigns across multiple products (Casino, Sports book, and Poker) in designated markets, mostly focusing on new players’ Acquisition.
  • Set up, manage, optimize, and report on Mobile App Advertising campaigns, including advertising campaigns on approved third-party apps, Apple Search Ads and Mobile Ad Networks.
  • Collaborate closely with the Mobile Marketing Manager to define and execute strategies across all brands and markets.
  • Focus on key KPIs such as new customer acquisition, revenue growth, and cost per acquisition, optimizing campaigns accordingly.
  • Engage with internal stakeholders, including Country Specialists, local Digital Marketing Specialists, and other teams beyond digital advertising.
  • Conduct post-campaign performance analysis and evaluation.
  • Provide regular performance reports to key stakeholders (weekly, monthly, quarterly), including participation in Quarterly Business Reviews.
  • Stay updated on industry trends and technological advancements

This list covers your core responsibilities - with plenty of room to stretch, explore and take on new challenges as we grow..

Essential skills you'll bring to the table
  • Minimum 2 years of Mobile App Advertising experience, ideally in a performance-driven environment focusing on CPA and ROI
  • Related degree in Finance/ Data Analytics or Marketing
  • Advanced Excel skills
  • Experienced using an MMP (i.e. Appsflyer)
  • Experienced working with app campaigns across all digital channels
  • Experienced using AI tools, e.g. Chat GPT
  • Worked towards acquisition KPIs, such as CPA and ROAS
  • Proficient in third-party analytics tools such as Adobe Analytics or Google Analytics
  • Strong English communication skills, both written and spoken
  • Excellent communication and collaboration abilities
Desirable skills you've got up your sleeve
  • In-depth knowledge of sports betting markets, including odds calculation, betting types and market trends
  • Previous experience in the online gaming or casino industry, with a strong understanding of player behaviour and industry regulations
  • Familiarity with gambling regulations and compliance requirements in various jurisdictions, ensuring adherence to legal standards
  • Understanding of online marketing technical aspects (e.g., tracking, analytics tools);
    Experience in the Gaming/iGaming industry;
    Degree in marketing or related online qualification
Our values are non-negotiables

Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward. These competencies are:

  • Adaptability
  • Ownership and accountability
  • Initiating action
  • Resilience
  • Team orientation
  • Integrity
  • Innovation
What you'll get back

We offer a great variety of personal and…

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