Customer Sales Lead

Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover.

Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center.

Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

The C-Store Customer Sales Lead is responsible for leading the development and execution of customer business plans across key Retailers and Wholesalers within the Midwest Region. This role manages all Campbell’s Snacks categories and brands, partnering closely with DSD teams where IDP coverage exists. You will proactively manage, monitor, evaluate, and update customer business plans to achieve or exceed volume, trade, profit, and share objectives while identifying opportunities for distribution growth.

You will serve as a strategic business partner to customers, broker partners, and internal stakeholders by implementing category, brand, and channel strategies that drive sustainable growth across the Convenience Store channel.

• Deliver annual operating plans for sales, profit, and trade management across assigned Retail and Wholesaler accounts.
• Develop, monitor, and adjust customer business plans to achieve sales, volume, share, and profitability objectives.
• Identify and cultivate new customer relationships to drive incremental volume growth.
• Sell in new products and secure optimal distribution across customer networks.
• Attend and support key customer trade shows to drive distribution opportunities and business growth.

• Manage trade funding and promotional investments in accordance with company standards.
• Monitor trade budgets, spending, and volume performance through e4 or comparable trade planning systems.
• Develop and execute promotional strategies that balance customer profitability with shopper value.
• Conduct post-promotional analyses to evaluate volume, profit, spending, and consumption results, applying learnings to future initiatives.

• Lead category business reviews and strategy discussions focused on market trends, consumer insights, business drivers, and growth opportunities.
• Leverage syndicated data (IRI/Nielsen) and category resources to identify opportunities and develop customer-specific solutions.
• Utilize retailer and shopper insights to develop localized assortment, pricing, and merchandising strategies.

• Develop accurate monthly forecasts through shipment, consumption, inventory, and demand analysis.
• Identify and communicate risks that may impact forecast accuracy or customer…