B2B Social Media Advertising Strategist

Location: Kinngait

Join Directive Consulting as a Paid Strategist focused on B2B social media advertising. You will develop and enhance paid strategies to boost client performance in Technology, Industrial, and Services sectors.

As a Paid Strategist, your client-facing role involves overseeing social media accounts and crafting tailored advertising strategies to drive results. Utilize your expertise in Linked In Ads and campaign optimization to engage with clients, manage budgets, and ensure lead accuracy within CRM systems. Your collaborative approach with internal teams and external partners will be vital for maximizing campaign effectiveness.

Key Responsibilities:

• Lead management of multiple social media accounts

• Build quarterly strategies tailored to client needs

• Optimize budgets for high ROI in paid campaigns

• Communicate regularly with vendors for alignment

• Analyze performance data and adapt approaches accordingly

Requirements:

• 2+ years in a digital marketing agency focused on B2B

• Proficient in Linked In advertising and campaign tools

• Strong analytical skills with Google Analytics

• Experience with enterprise accounts preferred

• Ability to prioritize and manage numerous projects

Drive impactful paid social strategies and enhance B2B client results at Directive Consulting.
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