Marketing Coordinator

Location: Hants County (Shubenacadie)

Position Overview
We are currently searching for a motivated, Marketing Coordinator with a demonstrated ability to work in a fast‑paced, deadline driven environment. This position is the first point of contact for the Marketing Team and plays a key role in the smooth and timely execution of all marketing related activities. This position will be based out of our Dartmouth head office and operate within our hybrid model.

The Marketing Coordinator will coordinate and execute projects and initiatives that span brand management, new product development, and digital marketing. If you are highly motivated to take on new opportunities and challenges, thrive in a fast‑paced environment with a passion to continue to develop and grow this could be the right role for you.

Essential Duties and Responsibilities
Primary Point of contact – Marketing Team

First point of contact for internal questions and inquiries from other departments

Coordinator with Sales Team on ad hoc requests

Plan and coordinate tradeshow attendance and activities

Brand Team Support

Support in the development and execution of in‑store programs and materials

Execute new product marketing launch plans

Coordinate the execution of other marketing programs (i.e. new packaging, leveraging sponsor ships, media, consumer education, etc.)

Support the execution of corporate brand deliverables (i.e. building signage)

Support brand plan execution

Tools & Activation

Act as quality assurance for marketing materials and messaging

Execute updates across materials and implement regulatory compliance (i.e. print, digital, packaging, etc.)

Audit existing materials for accuracy and out‑of‑date information (i.e. Product Finder)

Lead all Trade Show activities

Administration

Report generation and analysis

Support the development of brand planning activities by pulling performance data

Complete competitive reviews / competitive monitoring

Track status of projects

Required Qualifications

Passion! Integrity! Creativity!

Completion of a University degree with business or marketing focus and/or equivalent combination of education and experience.

1-3 years relevant experience.

Ability to prioritize deliverables and work independently or within a team

Excellent interpersonal, oral, and written communication skills

Highly disciplined, organized, self‑motivated and genuinely committed to success.

A willingness to dive into the details

Proficient in MS Excel, Word, PowerPoint and Outlook.

Experience in the Natural Health Industry an asset.

Some travel will be required for this role.

Travel
Travel may be required occasionally, including attendance at CHFA events and other company‑related activities.

What We Offer

Competitive pay and paid time off

Excellent health and dental benefits

Company RRSP matching program

Comprehensive Wellness initiatives to promote a healthy lifestyle

You Belong perk for those planting roots in Canada

Employee Discount Program on all Nature’s Way Canada products

Formal Educational Assistance

Employee Recognition Programs

At Nature’s Way Canada, we are committed to helping people live healthy lives. This commitment starts from within - with our vision to create a happy and healthy workforce that is diverse and where every employee feels inspired, included, with a sense of belonging and valued every day. The communities that we serve are vibrant, unique, and rich with diversity and we strive to reflect this within our team.

Nature’s Way Canada is proud to be an equal opportunity employer, and all qualified candidates will be carefully considered – regardless of race, gender and gender identity, sexual orientation, national origin, disability, or any other characteristic. Accommodation is available upon request for applicants with disabilities in the recruitment and assessment process and when hired.

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