Sports Product Manager

A high-growth iGaming and Sports Betting operator is building a next-generation sports book product function in Cape Town and is seeking an experienced Sports Product Manager to lead sports book product strategy, governance, and performance across a multi-jurisdictional operation.

This is a pivotal role for a commercially sharp product leader who understands fast-scaling digital businesses, regulated environments, and the pace of the online betting industry. You will act as the sports book product owner, ensuring the organisation is positioned for sustainable growth through a world-class betting experience.

As Sports Product Manager, you will take ownership of sports book product performance across the betting journey, including navigation, event discovery, betslip, pricing presentation, settlements UX, and promotions enablement. You will play a central role in shaping sports book strategy, driving engagement, and ensuring a fast, intuitive, high-converting betting experience.

• Lead the overall sports book product strategy, planning, and execution aligned to company growth objectives
• Oversee sports book roadmap across event discovery, betslip UX, in-play experience, and account betting journeys
• Deliver accurate, timely sports book performance reporting to leadership across turnover, conversion, and retention
• Drive sports book performance optimisation initiatives using funnel analysis, experimentation, and UX improvements
• Ensure strong product governance, release readiness, and operational controls within a regulated environment
• Manage key platform dependencies across sports book suppliers and internal delivery teams
• Partner with trading, UX, engineering, CRM, and compliance teams to deliver high-impact sports book releases
• Oversee prioritisation of features that improve speed, clarity, and confidence in the betting journey
• Build, mentor, and scale sports book product capability as the organisation expands
• Support new market entry initiatives including localisation requirements, bet type constraints, and product readiness

• Proven experience in sports book product management within sports betting
• Strong understanding of sports book mechanics including markets, in-play, bet types, and player journeys
• Deep expertise in roadmap ownership, prioritisation, and outcome-led delivery
• Experience operating in regulated or multi-jurisdictional environments
• Strong analytical capability across sports book funnels, cohorts, and player behaviour
• Experience working closely with trading and platform teams on feature feasibility and delivery
• Strong stakeholder management across cross-functional teams in high-pressure environments
• Excellent stakeholder engagement skills with the ability to influence at executive level

• High-impact product ownership role within a fast-scaling operator
• Strategic exposure across multiple markets and product verticals
• Opportunity to shape a modern, data-driven sports book experience
• Competitive compensation and performance incentives
• Cape Town-based role within a high-performance, innovation-focused environment

If you are a commercially driven sports book product leader ready to own the betting journey and drive measurable growth through product excellence, this role offers a rare opportunity to shape a flagship sports book experience.