Digital Media Manager

IMA is a creative agency that builds brands people want to be part of. We’re looking for a strategic and hands-on Digital Media Manager to join our team. You will lead the planning, execution and optimisation of paid and organic digital campaigns across social, search and display for a range of lifestyle, sport and retail clients.

If you’re analytically strong, commercially minded and passionate about developing effective digital campaigns that drive measurable growth, we want to hear from you.

• A chance to develop your career within an award-winning, people-first creative agency.
• A values-led culture where your contribution is recognised and supported.
• Ownership and variety from day one, with the support of a collaborative team including creative, production and analytics specialists.
• Opportunities to work on global campaigns for iconic brands and to shape cross-channel digital strategy.

As Digital Media Manager, you will be a central part of our media team. You will be responsible for planning and delivering result-driven paid media campaigns, optimising media performance, and collaborating with creative, strategy and analytics colleagues to ensure work meets commercial objectives and brand standards.

• Developing and executing paid media strategies across social (Meta, Tik Tok, Snapchat), search (Google, Bing) and programmatic/display channels to meet campaign KPIs.
• Managing media planning, budgeting, forecasting and pacing to deliver efficient CPA/ROAS and achieve business objectives.
• Setting up, launching and optimising campaigns within ad platforms and DSPs, applying audience targeting, bidding strategies and creative testing frameworks.
• Working closely with creative and content teams to advise on formats, creative variants and asset requirements for high-performing digital ads.
• Analysing campaign performance, producing clear insights and recommendations, and presenting results to internal stakeholders and clients.
• Implementing and maintaining tracking, tagging and attribution setups (UTMs, pixels, conversion APIs, GA4) in partnership with analytics and engineering teams.
• Managing relationships with media partners, platforms and vendors, negotiating placements and testing new channels and formats.
• Keeping abreast of digital media trends, platform updates and industry best practice to continuously improve campaign performance and innovation.

• 3+ years’ experience managing paid digital media campaigns agency-side or in-house.
• Proven track record delivering measurable results across social, search and display channels.
• Strong analytical skills with experience using platform reporting, spreadsheets and BI tools to derive insight and optimise performance.
• Practical knowledge of ad platforms (Meta, Tik Tok, Google Ads), DSPs and campaign measurement (pixels, GA4, conversion APIs).
• Excellent communication and stakeholder management skills, able to present clear recommendations to clients and internal teams.
• A proactive, test-and-learn mindset with a passion for creative advertising and continuous improvement.

We’re curious. We challenge. We commit.
These principles shape how we work — with each other, with clients, and with the world.

We welcome applications from people of all backgrounds, perspectives, and experiences. If this Digital Media Manager role sounds like a fit, we’d love to hear from you.