SEO Analyst

A leading international agency based in Cape Town is currently looking for a detail-driven SEO analyst to join their team.

The role is to service clients in ZA markets and based in Cape Town.

Some of your main duties will include in-depth technical audits, onpage and IA optimisation, editorial/ content strategies, on-going onsite monthly maintenance, backlink analysis and monthly reporting.

This is a client facing role. The ideal candidate is an SEO all rounder with an aptitude for technical SEO. Our offices are based in Cape Town, however a flexible WFH policy is currently in place.

REQUIREMENTS

• Min 2.5 - 4 years agency SEO experience essential
• Ability to manage and lead client accounts
• Ability to carry out technical audits on large e-commerce sites essential
• ZA client experience and ability to liaise with a cross territory team
• Experience with important SEO data tools (Google Search Console, Google Analytics, Screaming Frog, SEMRush, Data Studio, Google Page Speed Insights etc)
• Excellent keyword analysis and research skills
• Experience in SEO tactics including IA optimisation, onpage, content, internal linking, backlinking, Page Experience and GMB to improve SEO positions for target keywords
• Good understanding of website performance metrics
• Ability to compile reports and dashboards, interpret data and deliver actionable insights
• Ability to think strategically
• Exceptional attention to details with an analytical and technical aptitude
• Proactive with a learning and growth mindset
• Excellent time management skills
• Excellent spelling, grammar and verbal communication skills
• Experience with SME and enterprise-level CMS
• Detailed knowledge of Google's algorithm updates
• An understanding of how SEO impacts wider marketing efforts

ADVANTAGEOUS

• Experience with SPAs
• Core Web Vitals (Page Speed Insights, Lighthouse, Chrome Dev Tools)
• Experience with multi-regional and multilingual sites
• Tag Manager
• ASO
• Amazon SEO
• You Tube optimisation

Incubeta Company Values:

• Earn Trust: Focused on maintaining and increasing customer focus, works with the customer in mind earning trust along each step with clients and colleagues
• Help Others Succeed: Makes an active contribution to a joint result (organizational target) or to resolving problems or conflicts. Think in terms of possibilities. Is able to solve issues and problems in a timely and effective manner, working as a team.
• Dare to Lead: Is willing to improve individual performance and stimulate others to act accordingly. Setting the standard and example. Being solution driven.
• Exceed Expectations: Carries out tasks without help from others; takes command of problem situations and aims to achieve more than the basic requirements

Equal Opportunity Employer:

Incubeta is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Application Process:

If you feel you meet the criteria please kindly submit your resume, cover letter, and portfolio of relevant work. Applications will be reviewed on a rolling basis until the position is filled.

Please take note that if you do not receive a response within 2 weeks of applying, you should consider your application as unsuccessful.

Join us at Incubeta to shape the future of digital marketing!