Part-Time Customer Experience Advisor, Digital Channels

Our client is seeking a results-oriented Digital Marketing Manager with a strong background in e-commerce to lead marketing efforts from their Cape Town office. This role is crucial for expanding our online footprint and driving significant revenue growth through strategic digital initiatives. You will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, content marketing, social media, and email campaigns, ensuring they are integrated and aligned with the company's overall business goals.

The ideal candidate is a creative thinker with a data-driven approach and a passion for the ever-evolving digital marketing landscape.

Our client is seeking a results-oriented Digital Marketing Manager with a strong background in e-commerce to lead marketing efforts from their Cape Town office. This role is crucial for expanding our online footprint and driving significant revenue growth through strategic digital initiatives. You will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, content marketing, social media, and email campaigns, ensuring they are integrated and aligned with the company's overall business goals.

The ideal candidate is a creative thinker with a data-driven approach and a passion for the ever-evolving digital marketing landscape.

• Develop and execute an integrated digital marketing strategy to drive qualified traffic and conversions for our e-commerce channels.
• Manage all paid media initiatives, including SEM, social media advertising, and display advertising, focusing on ROI and CAC.
• Lead content strategy and creation, ensuring it resonates with target audiences and supports SEO objectives.
• Oversee social media presence, fostering community engagement and managing brand reputation across platforms.
• Implement and optimize email marketing campaigns for customer acquisition, retention, and loyalty programs.
• Analyze campaign performance using data analytics tools and provide regular reports with actionable insights to stakeholders.

• Master's degree or equivalent experience in Marketing, Digital Media, or a related field.
• At least 7 years of progressive experience in digital marketing, with a significant focus on e-commerce
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• Demonstrated success in managing large-scale digital advertising budgets and achieving measurable results.
• Expertise in SEO, SEM, content marketing, social media strategy, and email automation platforms.
• Proficiency in analytics tools such as Google Analytics, Adobe Analytics,