UX​/UI Designer – User-Centered Web Design

Eye Care Pro  is the growth engine behind North America's leading optometric practices. We deliver full-funnel digital marketing and innovative SaaS tools that help eyecare businesses attract more patients, improve efficiency, and grow sustainably in a competitive healthcare landscape.

With five consecutive Eye Vote Awards for excellence in Online and Social Media Marketing, we are recognized for delivering meaningful results.

Our fully remote global team combines creativity, technology, and data-driven strategies to deliver exceptional digital experiences. We value collaboration, curiosity, continuous improvement, and a willingness to embrace new technologies.

We are looking for a creative, detail-oriented UX/UI Designer to help improve the usability, functionality, and overall user experience of our client websites.

This is a hands-on role suited to someone who enjoys understanding how people interact with websites and translating those insights into practical design improvements.

You will collaborate with our designers, developers, content specialists, and marketing teams to create websites that are visually appealing, easy to navigate, accessible, and optimized for conversions.

You will also contribute to developing and improving our user-centered design processes, including usability testing, user journey mapping, and design best practices.

We are looking for someone who can take ownership of their work, contribute fresh ideas, and continuously improve the digital experiences we deliver.

UX/UI Design and Website Optimization

• Design and improve user-friendly website layouts, navigation, and interactions.
• Create wireframes, user flows, prototypes, and design concepts.
• Identify usability challenges and recommend practical improvements.
• Apply user-centered design principles to new and existing client websites.
• Ensure designs are responsive, accessible, and consistent across devices.
• Support website improvements that enhance user engagement and conversions.

User Research and Testing

• Assist with planning and conducting usability testing.
• Develop user journey maps and personas to better understand website visitors.
• Analyze user behavior, website performance, and feedback to identify improvement opportunities.
• Collaborate with the optimization team to test and refine website experiences.
• Use research findings to support design decisions.

Collaboration and Execution

• Work closely with designers, developers, content writers, and project managers.
• Translate business requirements and client objectives into effective design solutions.
• Participate in design reviews and provide constructive feedback.
• Prepare clear design specifications and handoffs for developers.
• Support consistent UX/UI standards across multiple client websites.

Process Improvement and Innovation

• Help document and improve UX/UI workflows and design guidelines.
• Contribute ideas for making design processes more efficient and scalable.
• Explore AI-powered design tools and emerging UX technologies to improve research, prototyping, and workflows.
• Stay informed about UX/UI trends, accessibility standards, and website design best practices.

• 3–5 years of practical experience in UX/UI design, web design, or a related discipline.
• A portfolio demonstrating website design, wire framing, prototyping, and user experience improvements.
• Experience with Figma or similar design and prototyping tools.
• Good understanding of user-centered design principles and usability best practices.
• Experience creating user journeys, wireframes, and responsive website designs.
• Familiarity with usability testing and user research methods.
• Understanding of conversion-focused website design.
• Strong communication and collaboration skills.
• Abilit…