General Manager

Human Resources / Recruitment / Staffing / TES

South Africa - Western Cape , Cape Town - North (Goodwood - Blackheath)

MASA Outsourcing, a leading national staffing and labour solutions powerhouse, is seeking a dynamic and experienced General Manager to oversee and drive performance across our Eastern and Western Cape branches
, ensuring operational excellence, financial growth, and strategic alignment across the region. We specialise in providing end-to-end workforce management, from temporary and permanent placements to outsourced staffing, payroll, and compliance solutions across multiple sectors.

• Develop and execute regional strategies aligned with MASA’s growth objectives.
• Drive revenue and profit across branches through sound financial oversight and cost control.
• Review and consolidate budgets, forecasts, and business plans.
• Evaluate market opportunities and direct regional business development initiatives.

• Build and retain key client relationships at a regional level.
• Support branch teams in acquiring new business and expanding service offerings.
• Represent MASA at executive client meetings, presentations, and tenders.
• Drive client retention, satisfaction, and brand consistency.

• Ensure consistent, compliant, and high-quality service delivery across all branches.
• Streamline processes for efficiency and scalability.
• Oversee compliance with company policies, labour laws, and health & safety standards.
• Implement performance audits and process improvements.

• Lead, coach, and motivate Branch Managers to achieve excellence.
• Champion MASA’s values and maintain a performance-driven culture.
• Partner with HR to recruit, train, and develop key regional staff.

• Uphold all legal, compliance, and governance standards.
• Identify and mitigate operational risks.
• Ensure POPIA and data integrity standards are maintained.
• Drive continuous improvement through audits and best practices.

• Deliver insightful regional performance reports to Head Office.
• Communicate key updates, risks, and opportunities to executive leadership.
• Align branch operations with company-wide initiatives and strategic goals.

• Achievement of revenue and profit targets.
• Regional client retention and satisfaction.
• Operational efficiency and compliance.
• Employee engagement and retention.
• Successful execution of strategic projects and initiatives.

• Minimum 5 years’ experience within the TES, labour outsourcing or staffing industry, with a solid understanding of the SA labour landscape.
• Proven track record in business development
  , client acquisition, and retention within a service-driven environment.
• Demonstrated leadership and branch management experience
  , including mentoring and developing branch or regional teams.
• High integrity, resilience, and results-driven mindset
  , with the ability to thrive under pressure.
• Valid driver’s license and willingness to travel between Cape Town and Gqeberha (Port Elizabeth).