Business Development Specialist/Sales Specialist – Software & Technology
Listed on 2026-09-18
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Sales
IT / Software Sales, Technical Sales, Business Development, B2B Sales
Business Development Specialist / Sales Specialist – Software & Technology
Cape Town, South Africa
We are looking for a senior, results-driven Business Development / Sales Specialist with strong experience in software and technology sales . The focus of this role is new business acquisition, revenue generation and market growth .
The ideal candidate is a proven sales hunter with an established network within the technology/software industry, existing client relationships and the ability to generate opportunities through cold calling, networking and targeted business development.
They should also have a solid understanding of software, systems and technology architecture , allowing them to confidently engage with both business and technical stakeholders.
Key Responsibilities- Drive new business development across software, IT and technology solutions.
- Generate and qualify new opportunities through cold calling, networking, referrals, existing relationships and targeted prospecting .
- Leverage an established client network, industry contacts and existing leads to build a strong sales pipeline.
- Manage the full sales cycle, from initial prospecting and discovery through to proposals, negotiations, closing and handover.
- Build strong relationships with senior business and technology decision-makers.
- Understand client business challenges and technology environments and position appropriate software and technology solutions.
- Lead client meetings, presentations, solution discussions and demonstrations.
- Work closely with technical and delivery teams to develop commercially viable solutions.
- Prepare proposals, tenders, presentations and solution roadmaps where required.
- Identify opportunities to grow existing accounts through additional products and services.
- Bring new ideas, market opportunities and innovative approaches to expand the company's footprint.
- Maintain accurate sales pipelines, forecasts and activity records.
- Take full ownership of sales targets and revenue generation with minimal supervision.
- Relevant Degree, Diploma or qualification in Business, Sales, Marketing, IT, Computer Science or a related field .
- 5–8+ years' experience in Business Development, Sales or Solution Sales within the software/IT/technology sector.
- Proven track record of winning new business and consistently achieving sales targets .
- Strong experience selling software, SaaS, IT solutions or technology services .
- Established client relationships, industry contacts and an active network within the technology/software market.
- Strong cold-calling, prospecting, negotiation and closing skills.
- Good understanding of software architecture, systems, integrations and technology environments .
- Comfortable engaging with senior executives, IT leaders, architects and technical teams.
- Experience with consultative/solution selling, proposals, tenders and technical presentations.
- Self-managed, commercially driven and highly motivated, with the ability to operate independently.
- Existing relationships and a strong reputation within the South African technology market would be highly advantageous.
- Relevant technology, software or cloud certifications would be an advantage.
New clients won | Revenue generated | Qualified pipeline | Sales conversion | Account growth | Market expansion
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