Hotel Sales Executive

JOB DESCRIPTION HOTEL SALES EXECUTIVE Department:
Sales & Marketing Position:
Sales Executive

Reports To:

Sales Manager / Cluster Sales Manager

Location:

[Hotel / Property]

Employment Type:

Full-Time

The Sales Executive is responsible for driving revenue and business growth for the hotel by actively identifying, developing and maintaining relationships with existing and prospective clients. The position will focus on generating business across accommodation; conferences, meetings, events, weddings, food & beverage and other hotel revenue streams ; while ensuring that all sales activities are aligned with the hotel's commercial strategy and brand standards.

The Sales Executive is expected to be highly visible in the market, build strong client relationships, conduct proactive sales activities and convert opportunities into confirmed business.

• A. Sales & Business Development
  • Actively prospect for new business opportunities within the hotel's target markets.
  • Develop and maintain a strong database of corporate, government, travel trade, PCO, DMC, leisure and local business clients.
  • Conduct regular sales calls, client visits, presentations and networking activities.
  • Identify potential new accounts and develop strategies to convert them into active clients.
  • Promote the hotel's accommodation, conference facilities, events, weddings, restaurant, bar and other revenue-generating facilities.
  • Generate leads through telephone calls, email campaigns, networking, referrals, industry events and personal contacts.
  • Follow up on all leads and enquiries promptly and professionally.
  • Maintain a healthy sales pipeline and ensure opportunities are followed through to conversion.
  • Achieve agreed monthly and annual sales targets.
• B. Corporate & Business Travel
  • Develop relationships with local and national corporate companies.
  • Identify companies with regular accommodation and conferencing requirements.
  • Negotiate corporate rates within approved parameters.
  • Secure corporate accommodation agreements and preferred supplier status.
  • Monitor production from contracted accounts and identify opportunities to increase room nights and revenue.
  • Maintain regular contact with key decision-makers within corporate accounts.
• C. Conferences, Events & Meetings
  • Proactively sell the hotel's conference and meeting facilities.
  • Target companies, government departments, associations, PCOs, event companies and other organisations requiring meeting facilities.
  • Respond to conference and event enquiries and prepare proposals and quotations.
  • Conduct site inspections for prospective clients.
  • Follow up quotations and proposals to maximise conversion.
  • Work closely with Conference & Banqueting and Operations teams to ensure client requirements are understood and delivered.
  • Identify opportunities to upsell accommodation, catering, equipment, venue upgrades and other services.
• D. Weddings & Social Events
  • Promote the hotel as a wedding and social-event venue.
  • Build relationships with wedding planners, event organisers, photographers, decorators and other relevant suppliers.
  • Conduct venue inspections and client consultations.
  • Prepare proposals and quotations.
  • Follow up leads and enquiries and convert opportunities into confirmed bookings.
  • Ensure all confirmed event information is communicated accurately to the relevant operational departments.
• E. Travel Trade & Industry Relationships
  • Develop relationships with travel agents, tour operators, DMCs, PCOs and other travel industry partners.
  • Participate in trade shows, networking events, sales missions and industry functions where appropriate.
  • Identify opportunities for group bookings, leisure packages and tour series.
  • Maintain strong relationships with key industry partners and monitor production.