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Website and SEO Manager

Job in Cardiff, Cardiff City Area, CF10, Wales, UK
Listing for: Admiral Group Plc
Full Time position
Listed on 2026-09-13
Job specializations:
  • IT/Tech
    SEO, Digital Marketing
  • Marketing / Advertising / PR
    SEO, Digital Marketing
Salary/Wage Range or Industry Benchmark: 50000 - 70000 GBP Yearly GBP 50000.00 70000.00 YEAR
Job Description & How to Apply Below

Help shape how young drivers find their freedom with Veygo.

Search is a vital part of how customers discover Veygo. From helping young drivers find flexible insurance at the right moment to improving how we show up in a competitive market, great SEO connects customers with products that make a real difference. As we continue to grow, we’re looking for an Website & SEO Manager who can lead our organic-search strategy and turn insight into meaningful, sustainable growth.

This isn’t a role where you’ll simply monitor rankings. You’ll shape how Veygo is discovered, influence our content and technical roadmap, and work closely with Product, Engineering, Content and Commercial teams to solve real customer problems.

Why this role matters

As a Website & SEO Manager, you’ll lead the strategy that helps more young drivers discover Veygo when they need us most.

You’ll identify opportunities to improve our visibility, make sure our website is technically strong and easy for search engines to understand, and create a clear roadmap for sustainable organic growth. Whether it’s improving the customer journey, supporting a new product launch or helping the business make smarter commercial decisions, your work will have a direct impact across Veygo.

Working closely with teams across Marketing, Product, Engineering and Content, you’ll use data and insight to continually improve how we appear in search and how customers experience Veygo online.

You’ll be successful in this role if you

  • Develop and deliver an SEO strategy that drives sustainable organic growth.
  • Identify opportunities across technical SEO, content, on-page optimisation and digital PR.
  • Improve website performance, crawlability, indexation and search visibility.
  • Use customer, search and competitor insight to shape content and product priorities.
  • Partner with Product, Engineering and Content teams to embed SEO best practice into everything we build.
  • Measure performance, communicate impact and turn data into clear recommendations.
  • Keep ahead of search trends, algorithm changes and evolving customer behaviour.

What you’ll bring

  • Strong experience managing and optimising a commercially important website, ideally within an ecommerce, digital product or high-growth environment.
  • Significant hands-on experience using Word Press or a comparable CMS to manage and optimise website content.
  • Strong practical knowledge of SEO across technical, on-page and content optimisation.
  • An understanding of emerging GEO and AI-powered search practices, with an interest in how changing search behaviours affect website and content strategy.
  • Experience using website analytics and performance data to identify issues, opportunities and recommendations.

    Experience using website analytics and performance data to identify issues, opportunities and recommendations.
  • A good understanding of conversion optimisation and experimentation, with experience contributing to or supporting CRO activity.
  • Experience developing website and/or organic search reporting and communicating performance and recommendations to stakeholders.
  • Experience working effectively across disciplines such as Brand, Content, Product, Design, Engineering, Data and Marketing.
  • Demonstrable ability to influence decisions and drive activity forward without relying on formal authority.

It would be great if you also have

  • Experience in financial services, insurance or another regulated industry.
  • Worked with large, fast-moving websites or digital product organisations.
  • Experience supporting digital PR, link-building or brand-growth activity.
  • Knowledge of conversion-rate optimisation and how SEO supports wider acquisition performance.
  • Mentored others or helped build SEO capability across a business.

Why Veygo?

At Veygo, we’re here to unlock…

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