Marketing Lead

Marketing Lead I £30,000- £35,000 P/A DOE

Permanent

Cardiff / Hybrid – 2 days per week in Cardiff, plus 1 day in Bristol and/or London

Are you a creative, digitally minded marketer who loves bringing brands to life through content, campaigns, and smart use of technology?

Do you thrive in a fast paced environment where no two days are the same?

If so, this could be the perfect next step for you.

BGI are looking for a Marketing Lead to join our Group Marketing team, supporting five unique brands and playing a hands on role in delivering campaigns that drive engagement, awareness, and commercial growth. This is an exciting opportunity for a generalist marketer with a digital bias, someone who naturally gravitates towards social media, content creation, video, podcasts, events, and marketing automation, without being limited to a single speciality.

Key Duties:

As our Marketing Lead, you’ll help shape and deliver multi channel marketing activity across the Group. Your role will be varied, creative and impactful, you will:

• Build, deliver and analyse CRM and email marketing campaigns using tools like Hub Spot or Bullhorn.
• Manage sales sequences, campaign lists and touchpoints during marketing and sales activity.
• Create digital content across social media, email, video, podcasts and websites.
• Support video editing, recording and production for brand and thought leadership content.
• Coordinate and promote B2B events (online and in person), including pre and post event activity.
• Monitor campaign performance and provide data led insights.
• Use marketing technology and automation to improve efficiency and campaign outcomes.
• Support consistent content calendars and brand messaging across all five brands.
• Work closely with internal teams to strengthen personal branding for consultants.

This role is ideal for someone who is hands on, curious, and loves experimenting with new formats, tools and creative ideas.

Experience &

Skills Required:

• At least 3 years’ experience in a marketing role.
• A strong generalist with an interest in digital/content, social, video, email, events.
• Confident creating content end to end, from idea → execution → reporting.
• Data led and comfortable using CRM, analytics and performance dashboards.
• Excellent communicator with strong copywriting ability.
• Proactive and adaptable with a problem solving mindset.
• Experience in recruitment or talent focused businesses would be an advantage.
• An international outlook and ability to work across multiple brands is a plus.

Why Join BGI?

We’re committed to helping our people thrive personally and professionally. As part of BGI, you’ll enjoy:

• Comprehensive Medical Cash Plan (health screening, dental, optical, chiropractor + more)
• Discounts on holistic wellbeing therapies and treatments
• A tree planted for every new hire, Welcome to Employ
  
  TREE!
• 24 hour EAP support & CBT
• Annual Company Award Events at surprise destinations
• Discounted gym memberships & wellness perks
• Life Assurance
• High Street rewards, vouchers & cashback
• 33 Days Annual Leave, plus extra leave for long service and recognition
• Accredited training courses & a fully mapped development plan
• Paid Charity Days to support causes you care about

Applications close:
Wednesday 4 March