Global PR Manager

About Charlotte Tilbury Beauty

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.

Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.

Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech — all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.

We are looking for a creative, talented and passionate PR Manager (Global) to be fully responsible day-to-day for all areas of global PR, focusing on driving the brand and product strategy for engaging media (consumer and corporate), macro & powerhouse influencers and makeup artists. This role will report into our Head of PR.

In addition, this role will work very closely with the five regional PR & Advocacy teams (NA, UK, EU, APAC and ME) to develop, implement, report and analyse strategic PR plans to launch new territories, stores, NPD, brand partnerships and brand campaigns and engage with the diverse Charlotte Tilbury audience to drive increased brand awareness and sales.

• Help develop strategies and exceptional PR plans that can be executed globally, with local nuances, to grow brand awareness of Charlotte Tilbury (person and brand) amongst targeted audiences
• Promote and respect core brand values and work closely with all departments (from sales, digital, training & education, NPD, global, design and marketing) and partners to deliver integrated campaigns and relevant content
• Work closely with marketing to devise and deliver record breaking launch activity for each new launch (product or region)
• Create and manage communication strategies and plans to support brand portfolio and NPD, driving brand pillars and delivering on key brand objectives.
• Propose launch plans for key NPD activity and marketing campaigns
• Deliver plans for securing and utilising celebrity and digital influencer credentials
• Project manage integrated marketing campaigns where relevant
• Guide local teams to develop and secure consistent, regular, quality and on-Brand advocacy (print, .com, broadcast and social) across all key advocacy outlets with key focus on ROI Develop plans to create an enviable corporate image for Charlotte Tilbury within the beauty industry and beyond Develop the global strategy for working with mega digital influencers and celebrities
• Drive CSR planning
• Manage and motivate team members and agencies to deliver plans

• Proven global experience from within an inhouse capacity, as well as experience executing locally
• A proven background in Beauty PR experience is essential.
• Background in working with a known personality Experienced in devising and implementing strategic plans with creative flair
• Excellent leadership, team management and communication skills
• Have the ability to work under pressure and meet deadlines in a timely manner
• Have a flexible and professional attitude
• Have exceptional organizational and prioritising skills and show great attention to detail and be results-driven
• Have experience in the digital landscape – the PR team manage all digital mega influencers
• Adept at managing multiple stakeholders

Charlotte Tilbury is a fast-paced and dynamic environment where nimble mindsets, striving to deliver the best and wanting to be part of a global…