Marketing Manager

M  Partners are hiring for a Marketing Manager. Ideally based in Portugal, Ireland or the UK.Our client is an innovator and leader in VAS solutions for over 25 years. Supporting Mobile Telecom operators with AI-driven analytics, creating new revenue streams and enabling data-driven decision-making.

They personify the following ethics:
• Open collaboration
• Driving innovation
• Customer commitment
• Growth mindset
• Deliver results

Our client is looking for a proactive, hands-on Marketing Manager with 4+ years of relevant experience to support marketing across both digital and traditional channels. What are we looking for :
• Thinks big. There are no boundaries. This job is what you make of it.
• Takes ownership for  the long-term success. Being accountable for growth.
• Prioritises. Balance strategic long-term goals for positioning the company brand with short-term tactical digital campaigns.
• Connects customer demands, market requirements, and analyst firms with your sales and product teams.
• Shares knowledge and insights. Understands how to drive value, what influences decision-making, and how to influence them.

Your responsibilities
• Creating and developing compelling content and sales collateral to drive value. This includes : demos, presentations, and one-pagers.

• Gathering market intelligence and competitive research. Educating sales on market challenges, trends, customer insights, and how the client empowers operators to address them.
• Creating a sales pipeline. Planning, launching, and monitoring digital marketing campaigns based on pre-defined KPI’s (number of leads, engagement rate on social media, etc.). You’ll have a strong focus on lead generation and conversion into opportunities.
• Building the required communication strategies: newsletters, webinars, customer forums, etc.
• Organising industry events, controlling bookings and budget, and creating public relations strategies to support branding activities.
• Customer engagement. Join customer meetings from time to time to hear ‘firsthand’ what the customers expect from the client.
• Positioning the client as a leader in the roaming industry, including award submissions.

What will make you eligible for this role?
• 4+ years of experience in marketing, product, or a related role.
• Comfortable adopting and working with new technologies and AI-powered marketing tools.
• Strong execution skills with a proactive, self-driven mindset.
• Creative thinking with the ability to propose and implement new ideas.
• Good communication and coordination skills.
• Ability to manage multiple tasks and meet deadlines.

Experience, which will be an advantage:
• Proven experience in telecom or the roaming market is considered a plus.
• Expertise in designing and formatting marketing content, preferably translating technical features into clear customer-oriented value propositions.
• Exposure to marketing automation tools, CRM systems, or AI-driven marketing platforms
• Familiar with sales prospecting tools and social media platforms.
• Understanding of SEO, performance marketing, or content marketing

What will make you the best fit for this role?
• A go-getter attitude with a willingness to learn and grow.
• Someone hands-on, takes ownership, and is not afraid to experiment.
• A team player who brings energy, curiosity, and fresh perspectives.

Disclaimer: Please ignore the salary range provided. The aforementioned job description is aimed at providing an overview of the overall type and level of work being performed for this role; it shouldn't be interpreted as a complete list of all obligations, responsibilities, and qualifications needed for the job.