Performance Marketing Manager
Listed on 2026-10-10
-
Marketing / Advertising / PR
Digital Marketing, Social Media Marketing, Marketing Management, Marketing Strategy
Hachette UK is a creative powerhouse and the UK's second largest book publishing group. Our mission is to make it easy for everyone to discover new worlds of ideas, learning, entertainment and opportunity.
We're made up of 10 autonomous publishing divisions and over 60 imprints with a rich and diverse history and an incredible range of authors. We're also the market leader in e-books and publish a range of bestsellers in audio format, the fastest growing part of our business.
Our award-winning adult publishing divisions are Little, Brown, which won Publisher of the Year at the 2026 British Book Awards;
Orion (2021 Publisher of the Year Award Winner);
John Murray Press;
Hodder & Stoughton;
Headline;
Octopus, and Bookouture. They publish fiction and non-fiction in digital, audio and print format, from the world's best and most diverse authors, including Brit Bennett, Candice Carty-Williams, Martina Cole, Michael Connelly, John Grisham, Stephen King, Stieg Larsson, Nelson Mandela, Stephenie Meyer, Maggie O'Farrell, Delia Owens, Ian Rankin, J.K. Rowling, Colson Whitehead, and Malala Yousafzai. Hachette Children's Group publishes a wide and vibrant range of books for children across all age ranges, while Hachette Learning is a market leader in resources for both primary and secondary schools.
Hachette UK is part of Hachette Livre, the world's third largest trade and educational publisher. As well as our headquarters in Carmelite House, London, and our state-of-the-art book distribution centre in Didcot, Oxfordshire, we have recently opened five new offices in Manchester, Bristol, Sheffield, Newcastle, and Edinburgh. The UK region also includes offices in Australia, New Zealand, India, Singapore, the Caribbean, and Ireland.
It's an exciting time to join our business because the publishing market continues to grow and thrive. The UK remains the largest exporter of physical books in the world and book adaptations for film and TV are the foundation of the UK's creative industries.
What you'll be doingSitting within Group Marketing
, this role plays a key part in shaping the future of digital advertising at Hachette UK.
As Performance Marketing Manager
, you will lead the planning and execution of digital advertising campaigns that drive book sales and consumer engagement, with a strong focus on paid social. Working closely with divisional marketing teams, you will deliver data-led, high‑impact campaigns that optimise performance, refine targeting strategies, and ensure Hachette’s marketing spend delivers maximum impact. You will also play a key role in identifying new opportunities, leveraging audience insights, and fostering best practices across the Group.
responsibilities
- Develop and execute data-led, direct response campaigns across paid social, digital, and other media channels
- Optimise campaign performance using audience targeting, A/B testing, and ROAS analysis to drive sales
- Track and report on key advertising metrics, providing actionable insight and recommendations to divisional teams
- Work collaboratively with divisional marketing, sales, commercial and consumer insight teams to delivery of best‑in‑class advertising strategies across the Group and ensure campaign learnings drive future success
- Stay ahead of trends in digital marketing, testing new tools and platforms to improve efficiency and effectiveness
- Proven experience managing paid social campaigns (Meta, Tik Tok, Linked In) with a focus on ROAS and a test and learn approach
- Strong analytical skills, with the ability to interpret data to inform marketing strategies
- A track record of delivering audience‑targeted campaigns that drive measurable results
- Exceptional organisational skills, with the ability to manage…
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).