Head of Marketing & Growth

We're looking for an experienced, commercially minded and collaborative marketing leader to help our client transform how they approach marketing, reach new audiences and grow their impact.

Our client is a charity committed to improving mathematics education. They're reshaping their marketing function, and this is an exciting opportunity for someone who wants to build something, bring fresh thinking and make a real difference.

You will lead their marketing function, working alongside their communications team, with a clear focus on understanding their audiences, creating demand and growing their reach and engagement.

This is about much more than delivering great marketing campaigns. They want someone who can lead a talented team, develop new ways of working across the organisation and ensure that marketing expertise helps shape their decisions and ambitions from the outset.

You will bring broad marketing expertise and strong commercial instincts. You understand how to grow audiences, develop markets, build demand and get products and services in front of the right people. You're equally comfortable thinking strategically and getting into the detail when needed.

You get the best out of people and take genuine satisfaction in helping others succeed. You'll enjoy bringing together a newly shaped team, building confidence, developing talent and creating a positive, supportive culture where people feel trusted and empowered to do their best work. You're a team player who values different perspectives and knows that the best results come from working together.

You bring the professional credibility and confidence to challenge established thinking, but you do this by building relationships, listening and bringing people with you. You'll enjoy working with colleagues across the organisation to strengthen planning, improve ways of working and establish marketing as a valued professional function.

You'll spot opportunities to reach new audiences, strengthen propositions and grow income and engagement, while recognisising that resources aren't unlimited. You're creative, resourceful and commercially astute, interested in finding smarter ways to stimulate demand.

You're excited by the opportunities that technology, digital tools and AI can bring, but you also understand the importance of using them responsibly and ethically. You're comfortable experimenting, learning and adapting, always looking for ways to make things better.

We're looking for someone who brings energy, initiative and ambition for what the team and organisation can achieve, and who is genuinely excited about putting their marketing expertise to work for a purpose-led organisation.

• Set and lead marketing strategy and plans around priorities and growth objectives.
• Create a high-performing function with clear priorities, accountability and measures of success.
• Advise and challenge senior colleagues on markets, audiences, investment and growth using evidence and professional judgement.
• Use data, insight and testing to improve marketing effectiveness

• Grow and diversify audiences, improving recruitment and conversion beyond those the team already reach.
• Develop approaches to moving customers through the marketing funnel.
• Use segmentation, CRM and campaign data to create more relevant customer journeys.

• Lead marketing's contribution to commercial growth, ensuring propositions reflect…