Store Manager, Retail & Store Manager

Store Manager | Cardiff | Up to £33,000 + Bonus

Are you an experienced Store Manager who loves great products, brilliant customer experiences and leading a team?

Do you have a genuine connection to the sea, outdoors or active lifestyle, and want to work for a B Corp certified brand that puts people, product and the planet at the heart of what it does?

We're looking for a Store Manager in Cardiff to lead an exciting retail store for a growing, purpose-led outdoor lifestyle brand.

This is a role for someone who wants to do more than simply run a store. You'll be responsible for the commercial performance of the business, but you'll also have the opportunity to make the store a genuine part of the Cardiff community, building relationships with customers and bringing the brand's passion for the sea and outdoors to life in the city.

• Salary up to £33,000, depending on experience
• Discretionary bonus scheme
• 33 days holiday, including bank holidays, plus your birthday off!
• Pension and life assurance
• Wellbeing benefits and Employee Assistance Programme
• Cycle to Work scheme and a range of other perks
• Training and development opportunities
• Regular company events and a genuinely purpose-led culture

As Store Manager
, you'll take ownership of the day-to-day running and commercial performance of the store, while leading and developing a passionate retail team.

You've been responsible for:

• Leading, coaching and developing your team to deliver an exceptional customer experience
• Driving sales, KPIs and overall store performance, taking ownership of the P&L
• Creating a welcoming, knowledgeable and engaging store environment
• Building strong relationships with customers and the local community
• Bringing the brand to life through events, partnerships and local activations
• Managing stock, visual merchandising, rotas and operational standards
• Feeding customer and local market insight back into the wider business

We're looking for an experienced Store Manager from premium fashion, lifestyle, outdoor or specialist retail who knows how to lead from the front.

You'll ideally have:

• Proven experience managing a retail store and delivering against sales and KPI targets
• Strong people leadership skills with a genuine passion for developing others
• A commercial mindset and confidence managing store performance and costs
• Excellent customer service instincts and the ability to build lasting customer relationships
• A passion for the sea, outdoors, sustainability or an active lifestyle
• The energy and personality to become a recognisable face of the brand within Cardiff

This is a fantastic opportunity to join a fast-growing, B Corp certified brand with a strong environmental purpose and a real passion for product, people and the outdoors.

If you're a Store Manager, Retail Manager or experienced Assistant Manager ready to step up and you're looking for a role where you can combine commercial retail leadership with something you genuinely care about, we'd love to hear from you.