Business Development Executive

Location: On site / Cardiff CF24 5EA
, UK

Job type: Permanent / Full-time

Sector and subsector: Sales & Marketing | B2B Sales

Salary: Competitive salary

Following our recent acquisition by Smart Search, Credas Technologies is entering an exciting new era of accelerated growth and innovation.

As an award‑winning, values‑driven technology business, we deliver cutting‑edge digital solutions that transform due diligence compliance, remote identity verification through biometric facial recognition, and customer engagement processes. This new chapter strengthens our ability to scale, innovate, and deliver even greater value to our clients.

As we expand our high‑performing sales team, we’re seeking a dynamic Business Development Executive ready to make a real impact, driving new business, building influential relationships nationally, and championing market‑leading Anti‑Money Laundering technology that sets the industry standard.

This is more than a sales role; it’s an opportunity to be a part of an ambitious, collaborative, and fast‑growing organisation shaping the future of compliance.

Rewarding high performance, the role provides exceptional earning potential for driven sales professionals.

Onsite - Cardiff Location

• Proactive Prospecting: While benefiting from inbound enquiries, you will actively generate new opportunities through structured outreach, including a minimum of 30 targeted cold calls per day, networking and strategic self‑sourcing of prospects.
• Expert Product Advocacy: Build and maintain in‑depth knowledge of our AML and IDV solutions, confidently articulating their commercial and regulatory value while clearly demonstrating how they solve the evolving compliance challenges.
• Consultative New Business Approach: Adopt a consultative, insight‑led sales methodology, probing effectively to uncover client pain points, aligning solutions to their specific regulatory and operational needs, delivering tailored proposals that drive measurable value.
• Market & Competitive Awareness: Remain informed on sector trends, AML regulatory developments, and competitor activity to strengthen market positioning and proactively identify new opportunities.
• Cross‑Functional
  
  Collaboration:
  
  Work closely with marketing, product and customer success teams to ensure cohesive go‑to‑market messaging, effective campaign follow‑up, and seamless client onboarding.
• Pipeline & CRM Management: Maintain accurate forecasting and pipeline visibility through consistent CRM updates, delivering regular sales reports, activity tracking, and performance insights to senior leadership.
• Target‑Driven Performance: Operate as a true new business hunter, taking full ownership of achieving and exceeding monthly and quarterly revenue targets.

• Proven Sales Success: A minimum of 2 years’ successful experience in a target‑driven sales environment with a consistent track record of meeting & exceeding revenue and new business targets.
• Industry Insight: Knowledge of Anti‑Money Laundering (AML) regulations and Identity Verification (IDV) solutions is advantageous, particularly within the legal or regulated sectors.
• Exceptional Communication: Outstanding verbal and written communication skills, with the confidence and credibility to engage senior stakeholders and deliver persuasive, value‑led presentations and demonstrations.
• Driven & Resilient: A proactive, self‑motivated self‑starter who thrives in a new business environment, demonstrating resilience, determination, and the ability to work both independently and collaboratively.
• Technically Confident: Comfortable navigating technology platforms, with the aptitude to quickly understand and articulate the technical and commercial benefits of AML and IDV solutions.

• 25 days holiday rising to 30 with each year of service
• Private Medical Insurance covering dental and optical
• Company pension scheme
• Life Assurance – 4x your annual salary
• 1 day paid volunteering per year
• Enhanced maternity / paternity offerings
• Employee Assistance Programme
• Cycle to work scheme