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Market Development Lead - Public Sector​/Defence - Strategic

Job in Cardiff, Cardiff City Area, CF10, Wales, UK
Listing for: Hydrogen Group
Full Time position
Listed on 2026-09-11
Job specializations:
  • Sales
    Business Development, B2B Sales
Job Description & How to Apply Below
Position: Market Development Lead - Public Sector / Defence - Strategic

UK Remote | Strategic Growth | Public Sector / Defence Focus

We are supporting our major client in appointing a Market Development Lead to drive structured entry and growth within UK Defence and Central Government markets
. This is a strategy-led role focused on creating long-term pipeline
, not short-term sales.

The Role

Market Development Lead

Responsibilities
  • Defining sector entry strategy across Defence / Public Sector.
  • Mapping MOD, DE&S, Dstl and wider central government ecosystems.
  • Analysing hiring patterns, demand signals and competitor positioning.
  • Understanding public sector procurement routes and framework agreements.
  • Building senior stakeholder relationships before live requirements.
  • Establishing credible market presence and strategic partnerships.

Success is measured by access, positioning and future opportunity creation.

Essential Experience
  • Proven experience operating within UK Defence and/or Central Government markets.
  • Strong understanding of public sector procurement frameworks.
  • Experience opening new sectors or building market presence.
  • Confidence engaging senior decision-makers in regulated environments.

This is not a generalist business development role. It requires sector credibility, market intelligence capability, and long-horizon thinking.

Next Steps

If you have demonstrable experience building access within UK Defence or Government markets and want to shape long-term growth strategy, we welcome a confidential conversation.

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