Regional Sales Manager – North

Build relationships. Grow the business. Represent world-class brands.

We are seeking a commercially driven, relationship-focused Regional Sales Manager to lead our Northern territory.

Representing DPA Microphones and Austrian Audio, you will take ownership of a well-established customer base, driving growth through strong relationships while actively identifying and converting new opportunities.

This is a highly field-focused position where visibility, consistency, and trust are key. You will work closely with dealers, end users, and key venues, contributing to a strong, coordinated presence in the market aligned with wider sales and marketing activity.

The role is primarily focused on Live, Studio, and Corporate markets, while also engaging across Film & Broadcast, Theatre, and Installation - offering a varied and dynamic commercial environment.

Credible, approachable, and professional

Naturally collaborative and team-oriented

Curious and engaged with the industry landscape

Consistent, reliable, and thoughtful in how you build relationships

Proud to represent premium brands and committed to doing it well

Own and deliver against regional sales targets

Manage and grow key dealer and account relationships

Maintain a consistent schedule of customer visits across the region

Identify and develop new business opportunities through proactive outreach

Generate, manage, and close quotes, tenders, and project opportunities

Deliver engaging product demonstrations and presentations

Plan and execute dealer activity, joint events, and open days

Maintain accurate and structured CRM records across all activity

Build strong relationships with end users across all relevant sectors

Support PR opportunities, case studies, and success stories in line with marketing initiatives

Deliver demonstrations that clearly connect product performance to application

Maintain visibility across Live, Studio, Corporate, Film & Broadcast, Theatre, and Installation sectors

Ensure pipeline and engagement activity is consistently tracked in CRM

Develop relationships with key venues, theatres, broadcasters, institutions, and integrators

Organise and support demonstrations, training days, and industry events

Provide practical product support and guidance to customers and partners

Contribute to wider brand presence and educational initiatives

Delivery against sales targets and regional objectives

Growth within existing accounts alongside new business wins

Strong, trusted relationships across customers and partners

Clear and active pipeline with consistent progression

High visibility of both brands across key sectors and venues

Proven sales experience, ideally within professional audio or a related industry

Strong commercial mindset with a proactive, opportunity-led approach

Ability to build relationships and convert them into measurable business results

Good technical understanding of audio (or ability to develop quickly)

Organised and self-motivated, with strong CRM discipline

Experience working with dealers, integrators, or channel partners

Good working knowledge of Mac/Office tools

Full UK driving licence

Comprehensive product training across DPA Microphones and Austrian Audio

Ongoing access to internal expertise, demo stock, and sales tools

Opportunities to attend industry events and product launches

Structured onboarding to ensure strong understanding of products and market

• Competitive salary with performance-related bonus
• Company car (post-probation) and laptop
• Private healthcare + workplace pension scheme
• 20 days holiday plus bank holidays (increasing with service)

Monday-Friday role, with occasional…