SaaS Sales Executive

SaaS Sales Executive
- Cardiff
- Hybrid based
- Software Development company - £25,000 - £30,000 + Excellent commission structure.

We are working with an established and growing SaaS technology business that provides innovative digital solutions to organisations across the UK and internationally.

The business has a strong track record of delivering technology that helps organisations streamline processes, improve customer experiences and transform the way they operate. As the company continues to grow, they are looking for a SaaS Sales Executive to join their commercial team.

This is a varied opportunity for someone who enjoys more than traditional sales. You'll have involvement across business development, market research, candidate and stakeholder outreach.

The Role

As SaaS Sales Executive, you will be responsible for identifying and developing new opportunities, building relationships with prospective customers and taking opportunities from initial engagement through to successful close.

You'll combine proactive sales activity with a consultative approach, understanding customer requirements and demonstrating how the company's SaaS solutions can solve genuine business challenges.

Key Responsibilities:

・Manage the full sales lifecycle, from prospecting and initial outreach through to negotiation and contract completion.
・Identify and develop new business opportunities across target markets.
・Conduct proactive outreach via telephone, email, Linked In and other channels.
・Research organisations, markets and industry developments to identify potential opportunities.
・Build strong relationships with prospects, customers and key decision-makers.
・Deliver engaging SaaS product demonstrations to prospective clients.
・Understand customer requirements and tailor presentations and proposals accordingly.
・Prepare and contribute to tender responses, bids, proposals and RFPs.
・Monitor procurement opportunities and identify relevant frameworks and tenders.
・Work closely with internal teams to develop commercially compelling solutions.
・Maintain an accurate sales pipeline and ensure CRM records are kept up to date.
・Develop a strong understanding of the company's technology and communicate its value effectively.
・Identify emerging markets, sectors and opportunities for business growth.
・Meet and exceed agreed sales and revenue targets.

What We're Looking For

We're looking for someone who is commercially minded, confident engaging with senior stakeholders and motivated by winning new business.

You may currently be working in:

SaaS / software sales
Technology sales
Business development
Recruitment technology
Consultative B2B sales
Digital transformation
Public sector technology sales

You'll ideally have experience managing opportunities through a full sales cycle, although candidates with strong business development experience and a desire to progress into a broader SaaS sales role will also be considered.

You'll Need:

Proven B2B sales or business development experience.
Strong communication and relationship-building skills.
Confidence conducting client presentations and software demonstrations.
Excellent written skills, particularly around proposals and tender responses.
A proactive approach to generating new business.
Strong commercial awareness and the ability to identify sales opportunities.
Excellent organisation and pipeline management skills.
The ability to understand customer requirements and translate them into compelling solutions.
Confidence engaging with decision-makers and senior stakeholders.
A genuine interest in technology and SaaS solutions.

The Opportunity

This is an excellent opportunity to join an established technology business where you'll have the opportunity to make a real commercial impact.

Rather than being…