Student Marketeer - California State University, Dominguez Hills

The role sits within a brand and product ambassador programme and reports to the local Field Marketing Specialist. The post-holder learns the brand's target group and is responsible for driving brand image and product understanding on campus and in the region. The role involves reaching new consumers, exciting university students, increasing sales and driving brand visibility. It includes direct contact with consumers and customers, product trials and working at events to create an unforgettable brand experience.

• Represent the brand personality traits and company values in a premium way through everyday interactions with consumers or customers.
• Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at the university.
• Create a strong network on and around campus, establishing and maintaining relationships with key local individuals.
• Identify local collegiate content creators in relevant brand scenes and work with the Field Marketing Specialist to bring them into the World of Red Bull.
• Grow the user base by inviting positive trial and awareness through product sampling at the right place and time, and answer any consumer questions and concerns.
• Work at brand events, collegiate activations and supported events to help ensure an unforgettable brand experience for consumers.
• Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations.
• Increase brand engagement on social media handles through authentic content.
• Build relationships with local sales account managers and ensure the product is available and visible in outlets, on campus and in the region.
• Collaborate with sales to open new distribution points within the university campus and beyond.
• Leverage relevant assets from the World of Red Bull to keep the brand top of mind in sales accounts.
• Ensure perfect execution of defined store standards.
• Deliver executional excellence and show attention to detail in all areas of the role.
• Share ideas and collaborate with the team through regular face-to-face and online interaction.
• Plan and report activities in the dedicated online platform in a timely and accurate manner.

• Must be at least 18 years of age.
• Must have a valid US driver's licence.
• University or college enrollment is required.
• Must be fluent in English.
• Able to work flexible part-time hours, including some evenings and weekends, for a minimum of 15 hours per week.
• Immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities and hot-spots.
• Connected with a diverse range of influential groups and individuals on campus.
• Affinity for project management, working 'behind the scenes', and winning sales.
• A team player, willing to represent the brand with branded outfits and onboard the Red Bull Mini.

• Additional languages are an advantage.

• On and around the university campus and in the local region.
• Work includes brand events, collegiate activations and supported events.