Branch Sales Manager

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5701 Westminster DR, Cedar Falls, Iowa 50613

Experienced and results-driven Branch Sales Managers lead and enhance all sales activities within their assigned Tru Green branch(es). The ideal candidate will play a pivotal role in staffing and guiding a high‑performance sales team to increase sales volume, maximize profits, and uphold their Tru Green Commitment. This position involves devising strategic plans to expand our customer base within the local marketing area.

• Strategic Sales Planning:
  Develop comprehensive sales plans and forecasts at the branch level. Maintain rigorous control over sales outcomes to ensure the attainment of sales objectives within budgetary constraints.
• Marketing Program Execution:
  Collaborate in the execution of various marketing programs, such as door‑to‑door, direct mail, inside, and outside marketing, to drive profit growth and the expansion of Tru Green's services. Share valuable local market insights and customer feedback with the Tru Green Marketing team.
• Lead Generation:
  Compile lists of potential customers to generate sales leads. Utilize information from direct mail campaigns, advertisements, community events, trade shows, business seminars, and other sources. Additionally, provide support in closing sales as required.
• Customer Satisfaction:
  Address customer complaints related to sales and service. Analyze and manage new sale cancellation requests to proactively retain customers.
• Training and Development:
  Organize and conduct ongoing training for sales personnel, focusing on customer service skills, effective selling techniques, and adherence to safety policies and procedures.
• Workflow Management:
  Establish and oversee work procedures, create work schedules, and facilitate workflow to optimize efficiency. Monitor and report on the hourly, daily, and weekly sales performance of each team member.
• Performance Standards:
  Develop, implement, and maintain performance standards, measurements, and corrective strategies to ensure the realization of approved plans and objectives within the sales organization.
• Staffing and HR Management:
  Lead the recruiting, interviewing, and staffing of 10 or more peak reps. Evaluate staff performance, provide salary recommendations, and enforce disciplinary actions in accordance with company policies.

• Bachelor's degree or 2–3 years of related experience in the lawn/horticulture agronomic field required, or an equivalent combination of education and experience.
• Proven experience in sales.
• Strong leadership and team management skills.
• Excellent communication and interpersonal abilities.
• Strategic thinking and problem‑solving skills.
• Proficiency in using sales analytics and CRM tools.
• Ability to travel to all Door to Door routes within the market.

• Demonstrated knowledge of the organization, products, and/or services.
• Strong understanding of customer and market dynamics and requirements.
• Proven leadership and ability to drive sales teams.
• Ability to calculate figures and amounts such as discounts, interest, commissions, percentages, and volume.
• Ability to write reports, business correspondence, and procedure manuals; ability to effectively present information and respond to questions from groups of managers, specialists, customers, and the general public.
• Ability to define customer problems, collect data, establish facts, and draw valid conclusions.
• Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.
• Other required knowledge, skills, and abilities include but are not limited to:
  Attention to detail, organizational skills, adaptability, and flexibility.
• Computer skills with Microsoft Office applications (Word, Excel, Outlook, PowerPoint).

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.