Applied Scientist

Overview

ASOS is seeking an Applied Scientist to join a Customer & Marketing focused machine learning team. In this role you will design, develop, and deploy models that inform marketing strategy and customer experience, working with large-scale customer and behavioural datasets. You will partner with engineers, product managers, and stakeholders to embed your solutions in production workflows and contribute to a data-driven experimentation culture.

• Design and develop machine learning and statistical models that drive marketing and customer decision making.
• Lead causal projects such as attribution, incrementality, and marketing effectiveness.
• Build and run experiments to evaluate models and inform product and business strategy.
• Collaborate with engineers to deploy models into scalable, production environments.
• Translate complex analytical outputs into clear, actionable insights for stakeholders.
• Contribute to shared codebases, experimentation frameworks, and best practices.
• Stay current with the latest developments in applied ML and statistics, and bring relevant ideas into the team.

• Experience applying machine learning or statistical methods in a practical or production adjacent setting.
• An interest in marketing-focused data science or machine learning problems (e.g., causal inference, incrementality, MMM).
• Experience or interest in causal inference, Bayesian methods, or experimentation.
• Proficiency in at least one programming language commonly used in machine learning, and familiarity with relevant frameworks.
• A solid understanding of statistical concepts and software development best practices.
• Ability to manage your work, collaborate with others, and deliver models or prototypes aligned with business needs.
• Comfortable working with both technical and non‑technical stakeholders.
• Interest in research and innovation; publications or conference contributions are welcome but not required.

• Employee discount.
• Employee sample sales.
• 25 days paid annual leave plus an extra celebration day for a special moment.
• Private medical care scheme.
• Fixed annual payment in addition to your salary each year.
• Opportunity for personalised learning and in‑the‑moment experiences that enable you to thrive and excel in your role.