Senior PR Manager (Europe

Working closely with the Director of Communications, local office leadership, partners and colleagues across the firm, the Senior PR Manager will lead Cooley's public relations efforts to help strengthen the firm's profile in the UK and European markets. The individual will have the opportunity to shape and build a coordinated communications program aligned with the growth objectives and positioning of the wider firm.

The Senior PR Manager will identify and develop compelling stories that demonstrate Cooley's distinctive role in Europe advising on cutting-edge transactions, disputes and market developments, particularly across technology, life sciences, emerging companies and venture capital. The role will focus on media relations, deal and matter promotion, reputation management, thought leadership and support for awards and recognitions. It will work closely with Cooley's London-based PR agency and with communications, marketing and business development colleagues globally to ensure an integrated, one-firm approach.

Strong media judgment, established relationships, excellent writing skills and the ability to earn the confidence of senior partners will be essential to success.

• Develop and execute a strategic PR program that raises the profile of Cooley's London and Brussels offices and supports the firm's wider business and reputation objectives.
• Build and maintain strong relationships with influential UK legal, business, technology, life sciences and financial media.
• Serve as a trusted PR adviser to office leadership, partners and practice groups across the business and litigation departments.
• Identify, shape and promote stories that reinforce Cooley's market position, including significant transactions, disputes, client successes, firm developments and emerging market themes.
• Position Cooley lawyers as authoritative voices on the issues shaping the innovation economy, including through media commentary, interviews, op-eds, market perspectives and responses to industry news and developments.
• Manage incoming media inquiries, recommend appropriate responses and coordinate interviews, statements and background briefings.
• Provide strategic counsel on sensitive, high-profile and reputation-related matters.
• Prepare lawyers for media engagement through interview coaching, briefing materials, anticipated questions and key messages.

• Develop integrated communications campaigns that combine earned media, thought leadership, social media, marketing collateral and original content.
• Work with partners and internal teams to identify distinctive content opportunities that help Cooley stand out in a competitive market.
• Write and edit press releases, pitches, statements, talking points, media briefings, op-eds and other external communications materials.
• Support the development and promotion of client alerts, market commentary and other timely content tied to key legal, business and industry developments.
• Maintain high editorial standards and ensure that external communications are clear, accurate, compelling and consistent with Cooley's voice and positioning.

• Establish efficient processes for identifying and promoting significant London-led and cross-border deals, cases and other client matters.
• Partner with lawyers, practice-group marketing professionals and business development colleagues to determine which matters best support Cooley's broader story and market positioning.
• Develop tailored promotion strategies that reflect the significance of each matter and the needs and sensitivities of the clients involved.
• Coordinate approvals and execution across lawyers, clients, internal stakeholders and external agency partners.

• Serve as the primary day-to-day contact for Cooley's London-based PR agency, setting priorities, sharing information and ensuring strong execution and measurable results.
• Collaborate closely with the global communications team to align European activity with firmwide campaigns, messaging and media strategy.
• Partner with marketing, business development and practice-group teams…