Global Marketing Performance Lead

A leading international organisation is looking to appoint a commercially minded media and growth expert to lead the development of its media strategy, marketing effectiveness agenda and growth acceleration plans. During a period of significant transformation and investment, the business is seeking an individual capable of maximising marketing performance and ensuring media investment delivers measurable commercial value across multiple markets.

As Global Marketing Performance Lead, you will be responsible for shaping media strategy, developing investment frameworks and creating best-practice approaches to planning, measurement and optimisation. Working closely with agency partners and market teams, you will provide strategic leadership that improves media effectiveness, drives efficiency and supports sustainable business growth.

The position requires a balance of strategic thinking and hands-on leadership. You will oversee key agency relationships, establish governance and performance frameworks, enhance measurement and attribution capabilities, and support markets in improving local performance. The role will also play a central part in a wider marketing transformation programme focused on creating a more data-led, accountable and growth-oriented organisation.

Candidates should possess a strong background in media strategy, performance marketing, growth leadership or marketing effectiveness. You will have experience managing significant marketing investments, developing robust measurement frameworks and influencing stakeholders across complex organisations. A highly analytical mindset, commercial orientation and the ability to translate data into actionable recommendations are essential.

This is a rare opportunity to join an organisation at a defining moment in its growth journey and take ownership of a role that will directly influence marketing performance, capability development and long-term commercial success across an international business.