Affiliate Executive

About Us

DeMellier is a London-based brand that was founded with the vision of doing things differently: to design handbags that would make women feel empowered, made ethically and sustainably, while giving back to those who need it most. These principles guide everything we do. All our pieces are crafted ethically in Europe using the finest sustainably sourced materials. We champion equality, and for every piece sold, we fund vaccines and medical treatments aimed at saving the life of a child in need.

So far, through our permanent charity initiative, ‘A Bag, A Life’, in partnership with SOS Children’s Villages, we have funded over 2.5 million vaccines. Join us and be part of an award-winning, purpose-driven brand that fosters creativity, collaboration, and meaningful impact within the luxury industry.

As DeMellier’s Affiliate Executive, you will support the day-to-day management and continued growth of the brand’s global affiliate channel, acting as a key point of contact for affiliate activity across the business. You will build strong relationships with publishers, affiliate networks and other business partners to drive commercial performance and strengthen brand visibility.

Sitting within the PR & Influencer team, this is a hands-on, commercially focused role combining channel management, publisher development, reporting and analysis. Reporting to the Head of PR & Influencer, you will help execute the affiliate strategy, monitor and optimise performance, develop new publisher opportunities and support key trading moments across global markets.

You will collaborate across PR & Influencer, Digital Marketing, E-commerce and Finance, using affiliate performance and industry insights to support wider marketing objectives and identify opportunities across editorial and influencer activity.

• Support the development and execution of DeMellier’s global affiliate strategy, helping to drive incremental revenue, strengthen brand visibility and grow the channel across key markets.
• Manage the day-to-day running of the affiliate channel, acting as a key point of contact and building strong relationships with publishers, affiliate networks and other business partners.
• Work closely with affiliate networks to ensure programmes are running effectively, including commission structures, tracking, publisher activity and programme updates.
• Monitor the channel regularly to identify tracking irregularities, affiliate hijacking or other potential compliance issues, and work with relevant partners to resolve them.
• Plan and execute affiliate activity for key trading moments, coordinating publisher participation, commission increases, paid placements and other commercial opportunities.

• Manage and optimise DeMellier’s existing publisher portfolio, identifying commercial opportunities to strengthen performance and drive continued growth.
• Monitor existing publisher performance closely, proactively addressing declines in revenue or traffic by identifying the underlying drivers and working with partners on actions to improve results.
• Proactively identify and develop new publishers and partnership opportunities that can deliver incremental revenue and strengthen DeMellier’s presence across key markets.
• Manage publisher applications and support the end-to-end onboarding of new partnerships, from initial outreach and commercial negotiations through to contracting, set-up and launch.

• Produce accurate weekly, monthly and ad hoc affiliate reporting, monitoring key KPIs including revenue, traffic, conversion rate and commission.
• Analyse performance across publishers, networks, markets and campaigns to identify…