Head of Marketing & Communications

ABOUT THE ROLE

The Head of Marketing and Communications will strategically lead Trees for Cities’ marketing and communications to grow reach, influence and engagement, delivering agreed organisational objectives, OKRs and KPIs.

This role leads the strategic direction and delivery of Trees for Cities’ marketing and communications function, ensuring campaigns, communications and audience engagement activities support organisational objectives and deliver measurable growth. The postholder oversees team performance, external partners, media relations, fundraising communications and marketing for the Trees for Streets programme, while driving audience development, supporter stewardship and digital innovation. As a senior leader, they contribute to organisational strategy, provide expert communications counsel, manage budgets and resources, and foster a high-performing, inclusive team culture that strengthens the organisation’s profile, reputation and long-term impact.

Trees for Cities is an ambitious, far-reaching organisation.

Trees for Cities is the only charity that focuses on planting, protecting and promoting urban trees across the UK. We are a rapidly growing and developing organisation that suits ambitious, dedicated and passionate staff.

This is an exciting opportunity for a strategic, creative and purpose-driven marketing and communications leader who wants to use their skills to help our vital work to plant and establish urban trees where they are needed the most.

As our Head of Marketing and Communications, you'll be a confident and inspiring leader with a proven track record of growing audiences, building influential brands and delivering impactful multi-channel campaigns. You'll be equally comfortable shaping long-term strategy as rolling up your sleeves to make things happen, bringing energy, creativity and commercial awareness to everything you do.

We're looking for someone who can spot opportunities, tell compelling stories and build meaningful engagement with supporters, partners, policymakers and the public. You'll have strong experience across marketing, communications, PR, digital engagement and brand management, alongside excellent stakeholder management skills and the ability to lead and develop a high-performing team.

Most importantly, you'll be motivated by our mission. As the climate and biodiversity crisis intensifies, urban trees have never been more important. They help cool our cities, improve health and wellbeing, support biodiversity and create greener, more resilient communities. We need an ambitious communications leader who can raise our profile, inspire action and help grow a movement that puts trees at the heart of healthier cities for everyone.

Key skills and experience:

• Strategic marketing and communications leadership
• Audience growth, brand development and campaign delivery
• Media relations, PR, thought leadership and reputation management
• Digital marketing, audience insight and data-led decision making