Sr Social Media Specialist, Men's

Overview

REVOLVE is the next-generation fashion retailer for Millennial and Generation Z consumers. As a trusted, premium lifestyle brand, we deliver an engaging customer experience from a curated offering of over 45,000 apparel, footwear, accessories and beauty styles. Our platform connects a community of millions of consumers, thousands of global fashion influencers, and more than 500 brands. For more information please visit

At REVOLVE the most successful team members are high-energy, diverse, bright, creative, and flexible individuals who thrive in a fast-paced environment. We are a company where inspired people will always thrive. To take a behind the scenes look at the REVOLVE lifestyle check out our Instagram @REVOLVE careers.

Are you ready to set the standard for Premium apparel?

Main purpose of the position: this role will report into the Senior Manager, Social Media Strategy and will manage all social channels for REVOLVE & FWRD Man, with primary focus on Instagram and Tik Tok. This role will work closely with REVOLVE & FWRD Man cross-functional teams (buying, merchandising, production) to elevate visual presence and voice, strengthen brand equity and grow the audience across all social channels.

• Work closely with the Sr. Social Media Manager and Content Strategist to establish an annual social calendar that includes key commerce initiatives, brand initiatives and events.
• Develop detailed social campaigns for key brand initiatives.
• Establish evergreen messaging and creative strategy for Tik Tok.
• Ensure creative, messaging and brand voice is consistent on Tik Tok and aligned to REVOLVE’s evolving brand identity.
• Manage day-to-day posting and performance monitoring to ensure creative quality and cohesion.
• Collaborate with Brand Marketing cross-functional teams (Influencer Relations, Events, Partnerships) to ensure social integration and support for REVOLVE events, co-ops and campaigns.
• Develop / Execute / Iterate audience growth strategies for REVOLVE’s Tik Tok by engaging current community and new followers.
• Lead creative brainstorms / ideation sessions with the Content Team to keep content fresh and elevating.
• Work with the Senior Manager, Social Media Strategy and Analytics Team to assess content and strategy performance and provide monthly iterations (Monthly Content Recaps).
• Conduct quarterly competitive research to identify new opportunities.
• Shoot content for social as needed.

• Expertise in Instagram and Tik Tok; strong knowledge of You Tube is a plus.
• Passion for Men’s Fashion and Pop Culture.
• Excellent copywriting skills and strategic storytelling.
• Highly organized, detail-oriented, and able to thrive in a fast-paced environment.
• Strong collaborator and team-player with aesthetic curation skills.
• Knowledge of photo/video editing apps for social assets.
• Experience in social content creation (photo, video).
• Ability to analyze performance data and translate insights into actionable plans.
• Familiarity with social listening and analytics tools.
• Ability to manage multiple projects and deliver quality work on time.
• Flexible with a positive attitude; able to work independently and with teams.

• 3-4 years of social media experience at a Fortune 500 company and/or fashion brand.
• Expertise in Instagram and Tik Tok; strong knowledge of You Tube.
• Strong knowledge of influencers and designers aligned with REVOLVE and FWRD.
• Bachelors degree a plus.

For individuals assigned to work in California, Revolve includes a reasonable estimate of the salary or hourly rate range for this role. The base salary range is $70,000 to $75,000 per year.