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Manager, Outreach

Job in Charles Town, Jefferson County, West Virginia, 25414, USA
Listing for: American Public University System Inc
Full Time position
Listed on 2026-01-12
Job specializations:
  • Business
    Business Development
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

Manager, Outreach – American Public University System

This role is responsible for promoting the University and its programs to prospective partner organizations and current partners to develop new business opportunities. The role establishes relationships and opportunities with organizations across industries and their key influencers to include executives, senior corporate leaders, mid-level managers, business development partners within organizations and account management counterparts within the University. Will work closely with internal and external stakeholders to create, launch, implement programs to grow registrations.

Represents APUS at events and ceremonies.

The Manager, Outreach position reports to AVP, Strategic Partnerships.

Responsibilities
  • Locates and proposes potential new business by contacting potential partners, discovering and exploring opportunities
  • Develops and closes new business through new opportunities and executed agreements
  • Establishes quarterly goals and tactics to achieve those goals for target accounts
  • Maintains strategic partnership target list for assigned sector, adding new targets upon target conversion
  • Collaborates to create marketing collateral for pitch purposes to attract and educate targets
  • Closes new business by coordinating requirements; developing and negotiating contracts; integrating contract requirements with business operations, identifying and involving other university staff as needed
  • Screens potential business opportunities by analyzing ideal partner profile to ensure correct targeting
  • Documents all business development by using customer relationship management (CRM) tool
  • Collaborates with departmental and other stakeholders to identify new opportunities and targets
  • Maintains confidentiality of all APUS information.
  • Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining professional networks; participating in professional organizations.
  • Routinely plans and implements business development events to identify, target and close opportunities to grow new business development opportunities
  • Prepare briefings and present information to internal and external stakeholders regarding trends, issues and opportunities.
Contact (types and levels – internal and external)
  • External contacts may include executive, senior and mid-level managers at private corporations and associations, and current and prospective students.
  • Internal contacts may include fellow APUS employees up to and including the executive level and APUS students.
Requirements
  • Bachelor’s Degree from an accredited institution required, Master’s Degree preferred
  • Prior new business development experience in an academic setting preferred.
  • Four to six years’ experience with demonstrated success in account management, business development, corporate outreach or lead generation; preferably in the education industry.
  • Must be fluent in Microsoft Office applications and use standard electronic resources.
  • Experience with  preferred.
  • A proven sales acumen and ability to close
  • Strong listening and presentation skills
  • Exceptional presentation skills, and the ability to “think on their feet.”
  • Excellent verbal, written, communication and interpersonal skills with a strong customer focus.
  • Self‑motivated and have the ability to motivate others.
  • Business Development and CRM system knowledge.

    Ability to establish priorities among multiple tasks.
  • Ability to operate independently to accomplish the assigned mission.
  • Ability to translate general mission guidance into specific actions.
  • Ability to make logical decisions that support the intended objective, considering the best interests of APUS.
  • Professionalism and high degree of emotional intelligence.
  • Ability to manage expenses to assigned budget.
  • Provide weekly situational reports, and monthly budget reports.
  • Strong digital research skills, ability to quickly and accurately find, absorb and analyze market information and recognize patterns and trends.
About Us

American Public University System (APUS) is an Online University based in Charles Town, WV. Our company has over 100,000 students. Our emphasis is educating our nation’s military and…

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