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Marketing Cloud Administrator
Job in
Charlotte, Mecklenburg County, North Carolina, 28245, USA
Listed on 2026-01-12
Listing for:
Mobile Marketing Association
Full Time
position Listed on 2026-01-12
Job specializations:
-
IT/Tech
CRM System, Digital Marketing
Job Description & How to Apply Below
Position Number: 008008
Department: Office of OneIT (Adm)
Employment Type: Permanent - Full-time
Months Per Year: 12
Essential Duties and Responsibilities:- Configure, develop, and maintain Marketing Cloud applications to support institutional communication strategies.
- Design and implement solutions within Salesforce CRM, including custom objects, fields, workflows, validation rules, and automation.
- Provide training, documentation, and ongoing support to end‑users across the university.
- Develop a community of best practices and a user group for Marketing Cloud.
- Collaborate with cross‑functional teams to gather requirements and translate business needs into technical solutions.
- Integrate Salesforce with third‑party applications and campus systems to ensure seamless data flow.
- Build and maintain reports and dashboards that provide actionable insights for academic and administrative stakeholders.
- Troubleshoot and resolve issues related to Salesforce CRM and Marketing Cloud functionality.
- Stay current on Salesforce releases and new features; recommend best practices for adoption in higher education.
Education:
- Bachelor's degree and
- 2+ years of experience with Salesforce (specifically the Marketing Cloud platform).
Skills and Experience:
- 5+ years as a Marketing Cloud Administrator
- Experience with Marketing Cloud tools, including Email Studio, Journey Builder, and Automation Studio
- Mobile Studio and SOQL
- Experience with Marketing Cloud in a higher education environment
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