Business Development Lead

Quad Med is looking for a Growth and Business Development Lead to join our growing team. This is a remote role with some travel to Wisconsin required.

The Growth and Business Development Lead supports Quad Med’s growth objectives through business development, relationship-building, sales technology and CRM optimization, seller enablement, sales operations, pipeline management, reporting, and market development. This role identifies and develops potential business opportunities through lead-generation activities, referrals, market relationships, research, and networking, while facilitating appropriate qualification, follow-up, and handoff to Sales. The role also serves as a lead operational resource for the tools, data, campaigns, workflows, and processes that enable seller effectiveness and support pipeline development.

The Growth and Business Development Lead partners closely with the Vice Presidents of Growth, Marketing and cross-functional stakeholders to improve sales effectiveness and support business growth. This is a lead-level individual contributor position with no direct reports.

• Engage prospective customers through referrals, lead-generation activities, networking, and other appropriate opportunities to build relationships, generate interest, and facilitate appropriate follow-up or handoff to Sales.
• Proactively identify, research, prospect, and qualify new business opportunities through targeted outreach, referrals, market relationships, events, and other lead-generation activities.
• Qualify inbound leads by assessing organizational needs, business fit, decision‑making authority, timing, and other relevant qualification criteria.
• Maintain sufficient knowledge of Quad Med's services, capabilities, and value proposition to effectively represent the organization and facilitate initial connections with prospective customers and market contacts.
• Facilitate warm introductions and appropriate handoff of referrals and potential business opportunities to Sales, ensuring relevant relationship and opportunity information is documented and communicated.
• Achieve established goals for prospecting activity, qualified opportunities, meetings, pipeline development, and other applicable growth measures.
• Research target accounts, industries, decision‑makers, competitors, and market trends to support prospecting, targeting, account planning, market development, and Growth activities.
• Administer, maintain, and optimize Quad Med's CRM, prospecting, growth marketing, sales‑enablement, reporting, and related sales technology platforms to support seller productivity and growth objectives.
• Maintain CRM standards and data integrity while ensuring prospect interactions, qualification information, leads, accounts, contacts, activities, opportunities, and next steps are accurately and consistently documented.
• Develop and maintain CRM reports, dashboards, pipeline summaries, and performance metrics to provide visibility into sales activity, pipeline health, opportunity progression, and business performance.
• Partner with Growth and Marketing to operationalize campaigns and demand‑generation activities, including CRM campaign setup, audience and list management, invitations, response tracking, confirmations, lead routing, follow‑up coordination, and reporting.
• Develop and maintain sales and marketing enablement materials, including presentations, playbooks, market‑specific resources, process documentation, training materials, and user guidance to support seller effectiveness and adoption of sales technology tools and processes.
• Represent Quad Med at selected Wisconsin business, healthcare, community, networking, and industry events to build relationships, gather market…