Sales and Events Manager
Listed on 2026-10-19
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Hospitality / Hotel / Catering
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Sales
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Sales and Events ManagerFull Time Craft Kitchen & Brewery, Charlottesville, VA, US
4 days ago Requisition
Salary Range: $40,000.00 To $50,000.00 Annually
Job Title:
Sales and Events Manager
Direct Report:
Senior Sales and Events Manager, VP of Retail Operations
Indirect Report:
Operations Manager
Position:
Sales and Events Manager
Job Summary:
The Sales and Events Manager is an experienced professional with the ability to manage the entire lifecycle of all public and private events at our Three Notch'd locations. This role will be responsible for selling, coordinating, implementing, and executing events that range from 15-500 that support the growth and objectives of the organization. This individual must be a highly motivated and organized person with strong project management, administrative and event experience.
Essential Tasks and Responsibilities:
- Track and respond to all incoming leads in a timely manner within our software platform
- Generate leads and new business through networking, referrals, internet searches, telephone and email solicitations, prospecting, mailings, trade shows, professional and community organizations
- Uses negotiating skills and creative selling abilities to close on business and negotiate contracts
- Conducts customer site inspections
- Accurately sells within approved guidelines and sales strategies
- Recognizes opportunities to maximize revenue opportunities by up-selling and offering enhancements
- Conducts S.W.O.T analysis of competitors
- Responsible for achieving personal and property revenue goals
Event Planning
- Assists the client in menu planning, coordinates food, beverage, room set-up, decorations and other services as requested by the client
- Details banquet event orders in a timely manner to the Front and Back of House teams and ensures that they are accurate and all requirements are communicated and completed to the client’s specifications
- Leads the weekly event team meeting to review all banquet event orders for the next week
- Coordinates with Front of House management to ensure appropriate staffing levels for events
- Creates diagrams for events that have special room set ups
- Responsible for collecting and properly recording event deposits and final payment
- Responsible for the organization and cleanliness of all event storage areas and equipment
- Assists the Senior Sales and Events Manager to ensure Tripleseat is updated and accurately representing booked business and forecasted revenue
- Performs other duties as assigned.
Event Execution
- Function as the on-site contact to client for all aspects of their events
- Manage, monitor and attend events and assist with set up
- Supervise the set-up of all events to include placement of buffet labels, linens, silver, china, glassware and chafing dishes according to the banquet event order specifications
- Visually inspect event set up and equipment prior to functions for cleanliness, proper inventory, and set up
- Coordinates with the Front of House and Back of House team and customer to ensure consistent, high level service throughout pre-event, event and post-event phases of events
- Identifies operational challenges associated with his/her group and determines how to best work with the front of house and back of house team and customer to solve these challenges and or develop alternative solutions
- Conducts bill reviews with the clients upon request
- Closes out all events in a timely manner
- Follows up with customer post-event
- Inputs all event charges into Toast and verifies billing accuracy in Toast and Tripleseat
- Assists accounting with reconciling event deposits
- Must be onsite for all buyouts
Supervisory…
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