Media Executive; Asso - Wvir

6 days ago Be among the first 25 applicants

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top‑rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of U.S. television households. The portfolio includes 77 markets with the top‑rated television station and 100 markets with the first and/or second‑highest‑rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV households.

Gray also owns Gray Digital Media, a full‑service digital agency offering national and local clients advanced digital marketing strategies. Additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

WVIR-TV/GVIR-TV 29

News is the dominant #1 rated television station in the desirable Charlottesville market. 29

News is consistently the top‑rated station in all news day parts and is located on the historic Downtown Mall in the heart of Charlottesville’s cultural district. As part of the Gray Media family, WVIR has best‑in‑class sales training.

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News, the #1 TV station in the market, is searching for a motivated and enthusiastic Media Executive to join our energetic, professional sales team. The primary responsibility of a Media Executive is to develop, sell, and implement creative marketing solutions using state‑of‑the‑art targeted digital advertising (Programmatic, OTT, Email, Social, Gaming, Audio Streaming, SEM, SEO) and broadcast television solutions. The ideal candidate will excel at building long‑term professional relationships with local and national advertisers, strategizing and negotiating multi‑platform marketing and advertising projects, and working independently to achieve revenue goals.

You will be expected to prospect, close, and develop new business and build a client base. A winning attitude and desire to learn are a must! WVIR will provide extensive training and a proven sales process to help ensure your success.

• Build a list of prospective clients with guidance and assistance from WVIR sales managers
• Make phone calls to set appointments with business prospects
• Conduct sales calls in collaboration with WVIR sales managers
• Develop an advertising strategy/solution based on knowledge gained from the initial sales call
• Present advertising strategy/solution to business prospect
• Secure advertising contracts with new clients
• Work with WVIR and the GDM team to ensure a successful advertising campaign

• Professional appearance is required; media sales experience preferred
• Must be tech‑savvy and possess excellent communication skills
• Can‑do, team‑player attitude is a must
• Energetic, positive, and goal‑oriented

Please join our team by sending your cover letter and resume to (Use the "Apply for this Job" box below). Current employees may also apply through the Gray‑TV Ulti Pro self‑service portal.

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.