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Media Executive; Asso - Wvir

Job in Charlottesville, Albemarle County, Virginia, 22904, USA
Listing for: Gray Television, Inc.
Full Time position
Listed on 2026-01-12
Job specializations:
  • Sales
    Advertising Sales
  • Marketing / Advertising / PR
    Advertising Sales, Digital Marketing
Salary/Wage Range or Industry Benchmark: 45000 - 65000 USD Yearly USD 45000.00 65000.00 YEAR
Job Description & How to Apply Below
Position: MEDIA EXECUTIVE (ASSO) - WVIR

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation’s largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households.

The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WVIR

WVIR-TV/GVIR-TV 29

News is the dominant #1 rated television station in the desirable Charlottesville market. 29

News is consistently the top-rated station in all news day parts. The station is located on the historic Downtown Mall in the heart of Charlottesville’s vibrant cultural district. As part of the Gray Media family, WVIR has best-in-class sales training.

Job Summary / Description

29

News, the #1 TV station in the market, is searching for a motivated and enthusiastic Media Executive to join our energetic, professional sales team. Gray Digital Media (GDM) and WVIR 29

News seek a motivated, goal-driven, solutions-oriented, and enthusiastic Media Executive to join our energetic, professional team of advertising sales professionals. The primary responsibility of a Media Executive is to develop, sell, and implement creative marketing solutions using state-of-the-art targeted digital advertising (Programmatic, OTT, Email, Social, Gaming, Audio Streaming, SEM, SEO) and broadcast television solutions. The ideal candidate will excel at building long-term professional relationships with local and national advertisers and strategize and negotiate multi‑platform marketing and advertising projects, working independently to achieve revenue goals.

Through the use of effective research, marketing, and advertising, we collaborate with new clients to develop advertising solutions that help our advertisers FIND and KEEP their very best customers. In this role, you will be expected to prospect, close, and develop new business and build a client base. A winning attitude and desire to learn are a must! WVIR will provide extensive training and a proven sales process to help ensure your success.

Duties

/ Responsibilities
  • Build a list of prospective clients with guidance and assistance from WVIR sales managers
  • Make phone calls to set appointments with business prospects
  • Conduct sales calls in collaboration with WVIR sales managers
  • Develop an advertising strategy/solution based on knowledge gained from the initial sales call
  • Present advertising strategy/solution to business prospect
  • Secure advertising contracts with new clients
  • Work with WVIR and the GDM team to ensure a successful advertising campaign
Qualifications / Requirements
  • Professional appearance is required, media sales experience preferred, must be tech savvy, possess excellent communication skills, and a can‑do, team‑player attitude is a must.
  • Are you energetic, positive, and goal‑oriented?
How to Apply

If you feel you’re qualified and want to work with a great group of people, go to (Use the "Apply for this Job" box below). you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references.

Current employees who are interested in this position can apply through the Gray-TV Ulti Pro self‑service portal.

WVIR-TV/Gray Media is a drug‑free company.

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with…

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