Director of Sales, Aggregate Refinement & Heat Transfer - Jerome Ave

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Astec is a global, environmentally focused infrastructure and manufacturing company of road building and aggregate processing. Our mission is to design and build the most innovative products for the industries we serve. Leveraging innovative solutions and technologies, we serve customers all over the world.

The Director of Sales for Aggregate Refinement and Heat Treatment is responsible for identifying, developing, and driving sales growth in alternative markets beyond traditional asphalt applications. This critical role focuses on expanding opportunities in new industries where our products can deliver strong value to a broader customer base. The ideal candidate will be a strategic sales leader with a strong engineering background, capable of promoting and positioning our solutions effectively to meet the technical and operational needs of new market segments.

• Develop and execute strategic sales initiatives, leveraging engineering expertise to expand market share and drive revenue growth for equipment and parts.
• Set clear, actionable sales goals and lead execution efforts to consistently meet or exceed sales targets.
• Optimize pricing strategies, promotional activities, and sales campaigns to maximize profitability and competitive advantage.

• Build and maintain strong, value‑driven relationships with key stakeholders, ensuring a high level of customer satisfaction while promoting the growth of our business lines and enhancing the overall brand reputation.
• Serve as the primary liaison between customers and internal departments, particularly engineering and service, to guarantee that customer needs are met promptly, accurately, and in full alignment with company sales strategies and service standards.
• Partner with customers throughout the sales lifecycle and beyond, offering technical guidance, operational support, and strategic insights to maximize the value and performance of our solutions.
• Collaborate cross‑functionally to anticipate customer challenges, recommend proactive solutions, and develop service initiatives that drive customer success, loyalty, and long‑term partnerships.

• Partner closely with the marketing team to design and implement targeted sales initiatives and promotional campaigns that support concrete dealers and drive brand visibility.
• Accelerate market penetration by proactively identifying growth opportunities, developing strategic action plans, and executing on key initiatives to expand customer reach.
• Support the sales process by assisting in the generation and validation of proposals, participating in customer meetings, and actively promoting the value and strengths of our brand portfolio.

• Bachelor’s degree in Engineering
• 10+ years of experience in dealer development, sales, or operations within the heavy equipment and parts industry.
• Strong understanding of heavy equipment and parts distribution, inventory management, and market dynamics.
• Proven experience in relationship management, sales growth, and dealer network expansion.
• Analytical skills with experience in performance analysis and targeted improvement initiatives.
• Excellent communication, leadership, and strategic planning skills.
• Ability to travel frequently to manage and support the dealer network.

• Sales management and development
• Sales strategy and inventory optimization
• Relationship building and communication
• Data analysis and performance reporting
• Compliance and quality assurance
• Market analysis and competitive strategy

• Collaborate with Production and Engineering leadership to review sales forecast and production plans to ensure timely build and delivery.
• Work with product leads to review product development roadmaps and align priorities with customer requirements and emerging opportunities.
• Regularly travel to customer sites to enhance our position to develop key relationships.
• Aid in contract negotiations with technical advisement when needed.
• Work closely with the product marketing team to review specific…