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Job Description & How to Apply Below
Braze (Customer engagement Platform), Hands-on experience with Braze, including Canvas, Liquid, and API integrations. Familiarity with CDPs such as Twilio Segment, Adobe Experience Platform, or Salesforce CDP
Location - Chennai / Pune / Kochi / Bangalore
Must have :
Hands-on experience with Braze, including Canvas, Liquid, and API integrations.
Good to have :
Familiarity with CDPs such as Twilio Segment, Adobe Experience Platform, or Salesforce CDP
Experience range - 5 to 9 years
Expectations from the Role :
- Develop and manage Braze-powered customer journeys across email, push, in-app, SMS, and web channels.
- Integrate Braze with CDPs (e.g., Twilio Segment), analytics platforms, and campaign orchestration tools.
- Configure and optimize Braze Canvas workflows, Liquid templates, and personalization logic.
- Collaborate with marketing teams to define audience segmentation, targeting, and campaign triggers.
- Ensure compliance with privacy, consent, and data governance standards.
- Support partner-led training and enablement for internal teams transitioning from legacy platforms like Adobe Campaign.
- Participate in client workshops, solution design, and delivery planning.
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